Stephen Waddington

JULY 16, 2021

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. This is likely to be an issue on the corporate agenda for the next decade. These were maintained throughout the lockdown.

Publicity 199

Publicity Government Crisis Employee 199

Ishmael's Corner

MAY 5, 2015

Every PR company with a pulse touts storytelling expertise, but it tends to be a squishy concept. We’ve been able to walk the talk, building out a storytelling methodology that serves as the foundation for how we develop content in client campaigns, our storytelling workshops and internal training.

Storytelling 60

Storytelling SEO Agency Leadership 60

Contently - Strategy

OCTOBER 9, 2019

Sure, companies may talk about business problems in broad corporate language—about “creating value in the ever-changing paradigm of digital transformation” or “unlocking the world of the future through an AI-enhanced revolution.” ” But relatively little B2B content talks to buyers like they’re human being.

Marketing 108

Marketing How To B2B Exercises 108

Cision

JANUARY 6, 2017

Adrienne Weiss Corporation, or AWC, is a branding think tank that has been building successful brands since 1986. That is how we created the three pillars of storytelling, country building and club making. It is profound to step back and witness the storytelling that we have created over 30 years and for so many companies.

Retail 225

Retail Consumer Brand Branding 225

Waxing UnLyrical

JUNE 28, 2018

When people in my workshops start sharing their stories, the room comes alive as listeners express some version of “I know what you mean” or “I’ve been there.” By harnessing the power of storytelling, you can break down walls, build affinity and better position yourself, and your organization, for success. Stories connect.

Storytelling 74

Storytelling Chemicals Nonprofit Agency 74

PR 20/20

JUNE 25, 2019

Services are custom based on each organization’s needs, but may include: Onsite workshops and consulting. Storytelling with the Cognitive Content Hub™. Since then, we've used strategic storytelling to grow the Institute into an industry-leading brand. We don't just believe in the power of storytelling. Change management.

Marketing 52

Marketing Storytelling Technology Community 52

PRSay

FEBRUARY 5, 2018

She’s written memos, opinion pieces, letters to the editor, legislative testimony, white papers, speeches and more — both as a freelancer and in a corporate setting. In local, regional and national workshops, Campbell has taught hundreds of professionals to be better ghostwriters.

Communications 149

Communications Employee Leadership Writing 149

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. She urged encouraged students to hone skills in creativity, storytelling and pitching. We ran a session for for PR students at Newcastle University last week on getting hired and getting ahead.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Burrelles Fresh Ideas

MAY 21, 2024

Complementing this organic sharing, Microsoft’s mental health initiative, Microsoft Cares, provides a range of resources, including in-person, digital, and telephone counseling, alongside support groups and workshops, available to all employees. But what about the actual PR pros themselves?

Employee 97

Employee Pinterest Resources System 97

Waxing UnLyrical

OCTOBER 28, 2015

Storytelling is a hot topic in the communications industry these days. They humanize giant corporations and make brands relatable to customers. But while stories can work magic for corporate communicators, writing a good story isn’t easy. Pixar’s storytelling rules. Guest Post by Kristin Piombino. Give them a try.

Storytelling 40

Storytelling Resources Writing Corporate 40

Ishmael's Corner

APRIL 14, 2015

This could be fresh fodder for our storytelling workshops, explaining to executives that corporate speak is actually bad for their health. Uncategorized business communications digital journalism Nissin ramen companion storytelling workshops' Will Advertising Disappear?

Advertising 60

Advertising Advertising Storytelling Journalism 60

Marketwired

FEBRUARY 16, 2016

Michelle Messenger Garrett is a public relations consultant , speaker and award-winning writer with more than 20 years of agency, corporate, startup and Silicon Valley experience. Creative PR is moving your storytelling to new levels by creating and sharing more interactive and visual content. She holds a B.A. rebekahiliff.

Creativity 100

Creativity Pitching Writing Conference 100

Critical Mention

OCTOBER 24, 2019

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Its blog posts give readers a great understanding of ethical PR advice to help media personnel kickstart their profession. Are you keeping up with the times?

Blogging 68

Blogging Education Resources Creativity 68

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. I believe that these conversations, workshops and panels will lead to increased opportunities for the current and future generations of women leaders. Together we can recognize and celebrate some of the wonderful and successful women in public relations.

Sports 245

Sports Agency Industry Creativity 245

NewsWhip

MAY 12, 2021

Monitoring for corporate social responsibility | 13:13-14:58. ” And, then sometimes the ideas are bigger or have a longer life cycle, and our creative team will go back to the drawing boards, take some time to put together a really thoughtful proposal, and then workshop it with the brand, and then we post it eventually.

Trends 78

Trends Brand Branding Reddit 78

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. I believe that these conversations, workshops and panels will lead to increased opportunities for the current and future generations of women leaders. Together we can recognize and celebrate some of the wonderful and successful women in public relations.

Sports 81

Sports Agency Industry Creativity 81

Communications Conversations

MAY 13, 2015

With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations. Her interests focus on PR and social media, but also is interested in event planning and working with established corporations here in Louisville. Natalie Anastasia, @natanastasia.

Groups 60

Groups Internal International Conference 60