PRSay
SEPTEMBER 2, 2016
What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport. How do we want to engage people in the community so in the lead up to there is excitement, there’s fun? Unlike all of the other major leagues, be it in the U.S. or globally, this organization is only 23 years old.
Critical Mention
APRIL 26, 2017
To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world? Passion and an insatiable appetite for sports; 2. By Robin Gelfenbien.
PR for Anyone
OCTOBER 25, 2023
The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. Among her favorites are narratives focused on polio eradication and HIV/AIDS mitigation, where she witnessed the resilience of communities facing significant challenges.
PRSay
SEPTEMBER 26, 2016
In sports, on the playing field, and in sports PR, we aim to always be prepared for anything that comes our way and to “expect the unexpected,” but can we really ever expect to lose a young athlete with one of the brightest careers and futures ahead of him like we did with Fernandez? We will play tomorrow.”.
Stephen Waddington
MAY 10, 2022
The Digital, Culture, Media, and Sport Committee (DCMS) investigation into influencer culture in the UK has concluded with the publication of a report Influencer culture: Lights, camera, inaction? As the leaders of often small, niche and trusting communities, influencers can offer targeted and effective marketing services.
Communications Conversations
JUNE 28, 2018
Working for an amateur or professional sports team has always been a dream of mine. It’s finding ways to tell the stories of everything we’re doing as a company, including our efforts in the community, executive visibility, marketing campaigns, corporate partner activations, arena upgrades and our business growth.
Cision
JUNE 12, 2017
Radio supplanted print, television eroded radio, and the Internet has changed the foundation of how we consume all forms of media. In the 1970s, the soaps moved mainly from radio to television. With more women in the workforce working 9-5, daytime television audiences dropped in this core demographic. Storytelling is the key.
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