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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Jason Brown , Founder/Principal, PublicCity PR. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023.

Marketing 187
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The #PRStudChat Community Discusses Creative #PR on November 17th

Deirdre Breakenridge

ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. Uses social and content to amplify media placements. Is PR Right for me?” A follow up blog post by PR 2.0

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9 Social Media Trends Every Marketer Must Know For 2021: A Conversation with Arik Hanson

MaccaPR

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. You’re seeing brands forced to use more user-generated content.” It’s the CEO!,” That tells me they were ready and coached the CEO.

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Dealmaking Sizzles Again Among PR Software Providers and Here Comes Another Side Dish of Generative AI for Comms [PR Tech Sum]

Sword and the Script

My last PR tech sum went up in early November – and there’s a lot that happened between then and now. I’ve teased the deals in the headline, but there are a lot of AI happenings in PR too. The company sells services and was using proprietary technology to assist in the delivery of those services. PR Tech Briefing].

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Building A Culture Of Care In The Food Industry

Landis PR

Guest blog by Rhonda Bassett-Spiers, CEO, iTradeNetwork (client). It happened because of a renewed commitment to corporate social responsibility and a new commitment to build a culture of care for customers. First, you have to make time and space to listen and understand the challenges your customers face. Restaurants.

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2022 PR Predictions

Landis PR

Note: PRGN originally posted this blog on its website. Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. Needless to say, all of them used some form of communications effort. This is why it is important to look at trends and look ahead to see what may come next for the PR industry.

Trends 52
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Too many beers: ethics and client conflicts – Ken Kerrigan

Ethical Voices

Joining me in this week’s episode is Ken Kerrigan , a Vice President at Infinite Global , an international communications firm specializing in public relations, branding, and content. Can corporations really be ethical media enterprises? The death of truth and the need for regulation. It was not received well. We had a conflict.”

Ethics 71