PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. just local media pitching, solely trade media, etc.). For the smallest amount—$5,000 a month or less—expect a narrow focus (i.e.

Radio 100

Radio Print Television Local 100

Beyond PR

APRIL 20, 2016

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. And you can’t get buy-in unless you can quantify your previous programs’ success.

Report 40

Report Media Television Radio 40

Bad Pitch Blog

FEBRUARY 20, 2007

We’ve been so busy beating up bad pitches, we forgot to warn you about the “so-called media.” They are trade magazines and cable television shows that really want to do a story on your company, the CEO and their story—for a price. Business Review and American Executive on the print side. Some call them pay-for-play media.

Media 45

Media Print Pitching Television 45

MaccaPR

MAY 23, 2018

Oz Show,” BuzzFeed, Parents magazine and NBC’s “Today Show” teach you about successfully pitching a story to the most sought-after media outlets in America? PERSONALIZE your pitch – to the person and publication you’re pitching. What about how many editors and reporters to pitch at any one publication? Get to the point.

Pitching 82

Pitching Print Journalism Local 82

Cision

AUGUST 7, 2015

It seemed a reasonable request considering that I’d been broadcasting my industry observations and personal opinions through this blog since February. Check out our “2015 Holiday Gift Guide PR Kit” for pitching tips and more! But career advice for one specific person? Well that just sounded dangerous. Ask for it.

Tourism 120

Tourism Television Print Industry 120

Sword and the Script

AUGUST 6, 2019

OnePitch has set out to be a pitch broker between PR pros and reporters. PR pros can submit pitches to OnePitch through an online template that includes required fields and character limits. It walks you through a series of steps to choose the right categories and tags that help describe the content of your pitch.

Marketing 63

Marketing Pitching Corporate Tools 63

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. No amount of media monitoring is going to measure that!“

Measurement 52

Measurement Communications Survey System 52

Beyond PR

JULY 26, 2016

A common theme on Beyond PR and many other marketing and PR blogs is the importance of a multichannel strategy. When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. Multichannel strategies, though, are like nesting dolls.

Strategy 40

Strategy Media Radio How To 40

Bad Pitch Blog

JULY 14, 2009

Blog postings?). REMEMBER: Bad Pitch Night School During The Day--July 29--registration is open: www.CrappyPR.com Twitter @laermer. Bad Pitch Blog customer service training focus groups good PR metrics Neilsen Media spokesperson training television on mp3' and which tactics will deliver real value (Events?

Training 46

Training Groups Customer Service Television 46

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It Send More Multimedia in PR Pitches.

Infographics 54

Infographics Print Video Real Estate 54

MaccaPR

MARCH 7, 2016

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Which leads us to why it’s important to….

How To 48

How To Media Print Real Estate 48

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. Transatlantic television became possible.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

NOVEMBER 29, 2016

It was a good pitch. After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch. In broadcast television, you had three choices – ABC, CBS or NBC.

Content Marketing 60

Content Marketing Publicity Marketing Television 60