Remove Blogging Remove Marketing Remove Trade Shows Remove YouTube
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7 ways to get more mileage for your trade show social content AFTER the show

Communications Conversations

A few weeks ago, I attended my first trade show on behalf of a client in three years. It was a rather large trade show and I was tasked with social media strategy and execution during and after the show. But, for many brands, trade shows are still content goldmines. Your customers are at trade shows.

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5 Ways PR Can Maximize Your Next Marketing Move

5W PR

The best approach to marketing is an integrated, 360-degree view. If you’re investing in a marketing endeavor without asking how PR can maximize results, you’re likely missing out on exposure, customers and return on investment. Here are five examples of marketing strategies where results can be boosted via a 360-degree PR campaign.

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5 More Cures To Revive Your YouTube Video Channel

MaccaPR

Part 2 of a 2-part Special Blog Post: See Part 1 Here. What’s more, we promised that rebuilding the effectiveness of your YouTube channel could be completed within 30 days for most brands – if you already followed our five previous prescriptions for healthy YouTube channels. Condition: Speaking In Tongues.

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How to Hit the Right Notes with Keynote Speaker Announcements

Cision

This renewed sense of purpose and drive is one of the many reasons companies choose to send employees to trade shows and conferences year in and year out. Event speakers are a beacon for events that amplify the overarching message and attract multifaceted trade show audiences.

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The Evolution of Earned Media: Navigating Change

Burrelles Fresh Ideas

Product reviews on platforms like YouTube, social media platforms, or blogs. This has led to less time for attending press events, trade shows, and covering stories, making B2B PR harder than ever. User-generated content/word-of-mouth recommendations. Product roundups by other content creators.

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Influencer Relations For B2B Brands

ImPRessions - Crenshaw Communications

Most people think of third-party influencers as YouTube stars with millions of subscribers, or Instagram gurus pushing beauty products. Before jumping in, the PR and marketing teams should develop a detailed strategy, complete with goals and KPIs. But where do PR teams find third-party influencers? 6 Sources of B2B influencers.

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Procurement Secrets for Selecting the Best Automotive PR Agency

Bianchi Biz Blog

If the agency has proven it already has the skills, proficiencies and strategic expertise in your sector or category, it will require less work and less time for your marketing team to direct the work. This means your marketing staff has more time and energy for other projects and activities, and can be more effective. Better results.