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16 PR Crisis Management Examples: What (Not) to Do

Prowly

It could be a simple typo in a marketing campaign all the way to a full-blown international scandal. Crisis management examples show that some brands handle these crises well, while others… Not so much.

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2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017.

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How PR Teams Can Use ChatGPT (Generated By ChatGPT)

ImPRessions - Crenshaw Communications

It was generated when ChatGPT was given the prompt to write a 350-word blog post about how PR teams can use ChatGPT in their work. Another important aspect of PR is crisis management, and ChatGPT can help in this area as well. Finally, ChatGPT can be an excellent tool for internal communication and collaboration.

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Crisis Management 101: Shark Week Case Study, Pt. 1

Shift Communications

Thanks to Google Trends , we know interest in the term “shark attack” is set to increase drastically as searches for “shark week” do: According to The Florida Museum of Natural History’s International Shark Attack File, 2016 saw 84 unprovoked shark attacks, which is on par with the average 82 incidents a year. is suffering a crisis.

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How to prepare for a PR crisis

Onclusive

Develop and circulate a crisis management plan. Being ready with a PR crisis management plan not only shows that you are prepared and in control of your response, but it also saves everyone involved unnecessary stress and confusion. Keep your plan up-to-date and practice often. Test it, iterate and then test again.

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The Importance of Networking in Public Relations

5W PR

Joining PR associations Consider joining PR associations such as the Public Relations Society of America (PRSA) or the International Public Relations Association (IPRA). Global and international PR networks Networking isn’t confined to local or national boundaries. These organizations offer networking opportunities and resources.

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Building an impactful communications team with clear roles, responsibilities, scope and budget

Onclusive

Welcome back to our January blog series focused on “ The Executive’s Guide to Building and Leading an Impactful Communications Team ”! Communications is a highly strategic function that supports the growth of your entire organization by nurturing and enhancing how your brand is perceived internally and externally.