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Three lessons brands can learn from the Hockey Canada Scandal

NewsWhip

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Hockey Canada is our national governing body for all amateur leagues of the sport. Good crisis communications teams stay prepared for these kinds of events. Today’s consumers expect companies to take a stand.

Brand 148
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EKA: How Media Monitoring Aligns with Strategic Communications

Critical Mention

. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.” “Reputation management and crisis communications is something our firm is continually engaged in. ” Until next time!

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Essential Guide To Effective Communication Measurement For CMOs

Landis PR

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital. Communication and marketing are not just support functions.

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Amplify Your PR Wins

Landis PR

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention.

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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer. People enjoy activities such as swimming, sunbathing, water sports, and beachside relaxation. Dentsu recently came out with a survey regarding consumers’ summer travel plans.

Travel 40
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Recap Part I: #PRStudChat Discusses PR Education & Learning

Deirdre Breakenridge

I am going to share what I learned from this informative chat in two separate blog posts because there’s a lot to be covered. Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications. What courses does/did your school’s PR major offer?

Education 150
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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

The tool has several use cases including identifying the most influential reporters covering the competition or identifying “the most influential voices during a crisis.” The company strives to “measure the complete impact and value of the airtime” sponsors earn by sponsoring live events.