Ishmael's Corner

FEBRUARY 1, 2021

By Chris Owen, Director, Hoffman Europe We recently had a call with a potential PR intern, as part of a series of chats we’re having for new agency hires for the year ahead. The post There’s no debate: Not paying an intern as a PR agency is unethical.

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Internal International Agency Storytelling 106

NewsWhip

MARCH 6, 2024

NewsWhip works with an international energy provider to help them monitor live issues, understand the wider landscape, and automate how they support internal stakeholders with reports, digests and alerts. Often, there are new and growing platforms that give us insights we can’t find anywhere else – NewsWhip is one of those platforms.”

Energy 78

Energy Internal International Company 78

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2021

The PR investment could be squandered if goals aren’t clear, or if the client and agency aren’t aligned on what they need to achieve. “write and place generate 3-5 bylined pieces per month on the following topics…” There’s a lack of internal consensus about PR. Your goals are fuzzy. Or changing.

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Agency Internal International Resources 333

Culpwrit

JUNE 6, 2022

Fortunately, significant improvement has been made at many of the surveyed agencies, corporations and nonprofits. Therefore, I decided to reprise the same headline plea… Continue reading Interns are a Bargain: Pay Them Fairly. The post Interns are a Bargain: Pay Them Fairly appeared first on Culpwrit.

Internal 92

Internal International Nonprofit Survey 92

Shift Communications

APRIL 26, 2023

By Sarah Babbitt, VP, Agency Marketing CEOs and top company executives have always been under a microscope. Today, though, that microscope is magnified, especially internally. And people are split on how executives are doing with their internal communications strategy. How to boost internal executive brand.

Internal 78

Internal International Strategy Communications 78

5W PR

APRIL 19, 2023

Internal Benefits Accessibility and inclusion are essential for a company’s external reputation. But they also have significant internal benefits. The post The Importance of the ADA, Internally and Externally appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Internal International Transportation Employee 88

Business Wire

JUNE 30, 2022

In this partner webinar, Muck Rack , Agence-France Presse , and The Foreign Press Association shared tips for getting your organization’s press releases and pitches seen and acted on by reporters outside of your home market.

Pitching 386

Pitching Internal International Blogging 386

ImPRessions - Crenshaw Communications

JULY 1, 2021

Lots of ad and PR agencies tout their independent status in their marketing. Early in my career, after stints at two very different independent PR firms, I worked in the PR unit of a large ad agency. Traditional ad agencies like the one where I worked have been badly disrupted. But what does the label really mean?

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Agency Creativity Advertising Advertising 421

5W PR

JULY 31, 2023

The 2023 North American International Toy Fair is a highly anticipated event in the toy industry. The post What to Expect at the North American International Toy Fair appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Internal 78

Internal International Retail Trade Shows 78

The Hoffman Agency

APRIL 20, 2023

As my time as a Hoffman intern draws to an end, I am both excited for the future and fulfilled by what I was able to learn in these past three months. So, all the internal reviews and revisions are worth it when you can secure media opportunities and coverage for your clients.

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Internal International Storytelling Agency 36

The Hoffman Agency

JANUARY 28, 2021

We recently had a call with a potential PR intern, as part of a series of chats we’re having for new agency hires for the year ahead. He was positive, clearly had a flair for writing, had a great balance between ambition and desire to learn his PR chops, and would definitely fit the culture here at The Hoffman Agency.

Internal 78

Internal International Agency Banking 78

ImPRessions - Crenshaw Communications

DECEMBER 15, 2021

The role of a PR agency in this alignment, and in building an organization’s reputation among customers, employees, and stakeholders, is central. After selecting an agency partner, it’s imperative to lay out expectations, deliverables and success metrics for both sides. So how do you get the most out of the PR firm relationship?

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Agency Measurement Meeting Reputation 310

ImPRessions - Crenshaw Communications

AUGUST 12, 2016

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. If you already have a rigid gameplan for a student intern, be prepared to trash it. Don’t fence me in. Be prepared to be flexible, and be amazed.

Internal 120

Internal International Exercises Ethics 120

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. International coverage can ultimately affect strategy in the U.S.,

Internal 147

Internal International Skype Meeting 147

The Hoffman Agency

NOVEMBER 2, 2021

By Claire English, Intern. If you were to ask me as a college senior what working at a public relations agency looked like, I would probably say crisis communications and an endless number of campaigns. After three months as an intern at The Hoffman Agency, my answer has changed quite a bit.

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Internal International Agency Crisis Communications 36

PRSay

MAY 6, 2022

With the internship season on the horizon, PRsay asked agency leaders from PRSA’s Counselors Academy for their thoughts on what makes a strong program. Interns represent the future of our profession. We take pride in finding interns who align with our values and strive to learn from a team of senior professionals.

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Agency Internal International Meeting 159

PR in High Definition

AUGUST 31, 2022

Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. The awareness that knowing the makeup of your staff gives you when devising internal communication strategies is critical.

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Internal International Communications Exercises 62

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

New York, NY (October 23, 2023) – Mod Op , a full-service digital marketing agency accelerating customer growth through human creativity and automation, today announced the acquisition of Crenshaw Communications , a leading public relations firm headquartered in New York City. For more information about Mod Op, please visit: [link].

Agency 156

Agency Communications B2C Creativity 156

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

As a PR agency team , we also have a lot to be thankful for at our firm. Our goal is to work with companies as an extension of their internal marketing team, and hitting those milestones together makes all the difference. . The post What PR Agencies Should Be Thankful For appeared first on Crenshaw Communications.

Agency 310

Agency B2B B2C Pitching 310

The Hoffman Agency

NOVEMBER 16, 2021

As my time as an intern at The Hoffman Agency comes to an end, I would like to reflect on my journey over the past four months. I respect Hoffman for giving interns the chance to be integrated into accounts and letting us be hands-on since Day 1 of our internships. What I admire most about The Hoffman Agency is the people.

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Internal International Agency Industry 36

Maxim Behar

JUNE 23, 2022

The globally renowned PR expert Maxim Behar has been designated International Fellow of the world’s largest professional PR body - Public Relations and Communications Association (PRCA). As PRCA International Fellow, Maxim's key role will be to help shape thinking on the future of the industry.

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Internal International Ethics Government 52

The Hoffman Agency

APRIL 26, 2024

After tilts in content writing, branding and marketing, I was thrilled when Hoffman invited me into the London office as a Spring intern. Culture at Hoffman is truly international; my client accounts involve collaborating with teams in Europe, the U.S. Or looking around, I suppose. I have a lot to learn.

Agency 36

Agency Internal International Energy 36

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. >>> Can your agency bring big ideas and execute? I’m blaming it on the blur that’s been time the last several months.

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Internal International Tools Software 147

Onclusive

FEBRUARY 9, 2021

A strong PR agency that aligns with and understands your business can be an invaluable strategic adviser and resource for your brand in this endeavor. However, not all brand and PR agency relationships are created equal. Why work with a PR agency, and is it right for your organization?

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Agency Strategy Communications How To 195

Shift Communications

FEBRUARY 14, 2018

Competition exists in every industry but don’t fixate on what other interns or candidates are doing. Strive to perform above the status quo and you will always differentiate yourself from the pack – internally and externally. Senior Account Executive (Previously PR Intern on the consumer team). Compete with yourself.

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Internal International Employee Meeting 102

The Hoffman Agency

MAY 9, 2022

You] devour,” I firmly believe he was offering insight on excelling at The Hoffman Agency. Balancing a full-time job while finishing two degrees, working as a director at my student agency (ranked No. The post Intern-AL Review appeared first on "What's HAppening" Blog. [You] stay hungry. Don’t be one of them.

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Internal International Construction Creativity 36

The Hoffman Agency

AUGUST 21, 2023

One day, I came across a LinkedIn post for an intern position from Hoffman’s very own Brooklynn Loiselle, who also hailed from the University of Oregon. After doing some brief research on the agency, I decided to apply and set up an informational meeting with Brooklynn to go over the details of the internship.

Internal 36

Internal International LinkedIn System 36

The Hoffman Agency

MARCH 15, 2022

While interning, I was finishing up my degree, and as I got closer and closer to graduation the constant questions, “What are you going to do after? I am thrilled to continue with the Agency as an account coordinator. Have you really started looking at the job market?” accompanied by my own daunting thoughts of “What am I going to do?

Internal 36

Internal International Agency Education 36

The Hoffman Agency

JUNE 14, 2022

By Mythily Nair, Intern. I draw this skill from spending my childhood as a global citizen, growing up outside of my home country, going to a British international school with over 65 nationalities represented, only to go back to a country that’s mine by name, but not by identity — until I made it exactly that.

Internal 36

Internal International Agency Meeting 36

ImPRessions - Crenshaw Communications

JANUARY 29, 2020

For a PR agency , what’s better than winning a new client? In the PR business, client retention is tied to staff retention, and both impact the health of any creative services agency. In the PR business, client retention is tied to staff retention, and both impact the health of any creative services agency. Agree on KPIs.

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Agency Banking Internal International 182

Axia PR

JANUARY 29, 2023

In the fictional world of “The Office,” a popular television series set in the Scranton, Pennsylvania, branch of the fictional paper company Dunder Mifflin, the arrival of a public relations agency to provide PR for the branch would likely bring about a number of changes and challenges for the employees.

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Agency Company Internal International 62

The Hoffman Agency

MARCH 6, 2023

By Mariah Botkin, Associate Account Executive During my three-month internship at The Hoffman Agency, I grew into a far stronger communicator, learning industry lessons and discovering things about myself along the way. The post Enjoying the Ride from Intern to AAE appeared first on The Hoffman Agency.

Internal 36

Internal International Pitching Creativity 36

Sword and the Script

OCTOBER 11, 2022

The internal meetings and communications that on-staff comms people have to do prevents them from having the time and focus required to write and edit the content marketing and thought leadership.”. When I was on the in-house side, many internal meetings just added to the already very long to-do list I had. Image credit: Unsplash.

Agency 141

Agency B2C B2B Survey 141

The Hoffman Agency

MARCH 6, 2023

By Mariah Botkin, Associate Account Executive During my three-month internship at The Hoffman Agency, I grew into a far stronger communicator, learning industry lessons and discovering things about myself along the way. The post Enjoying the Ride from Intern to AAE appeared first on "What's HAppening" Blog.

Internal 36

Internal International Pitching Creativity 36

Solo PR Pro

FEBRUARY 20, 2024

Identifying the Catalyst for Change There are external and internal factors that can be the catalyst for the shift from bigger business to a true Solo PR. Photo via iStock Photos by Getty The post From Solo PR Pro to Agency and Back Again appeared first on Solo PR Pro. Here’s to your new solo symphony!

Agency 96

Agency Exercises Strategy Internal 96

The Hoffman Agency

JANUARY 26, 2022

Starting as a full-time intern with Hoffman is like eating Pad Thai at a spice level four. I learned what media lists and scans were, the differences between in-house and agency work, and the history of PR all while transitioning to remote learning due to the COVID-19 pandemic at the end of my junior year.

Internal 36

Internal International Chemicals Fashion 36

Stephen Waddington

AUGUST 22, 2018

A cross industry group of international PR associations has developed a common set of principles for ethical practice. The move resulted in the agency closing. The International Communications Consultancy Organisation (ICCO) proposed a list of ten ethical principles for the PR industry at its annual meeting on Helskini in October.

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Ethics Education Internal International 95