ImPRessions - Crenshaw Communications

JANUARY 5, 2017

The Global Communications Report, a comprehensive worldwide survey of more than 1,000 senior PR executives worldwide, reveals that the global PR industry is predicted to grow from its current estimated size of $14 billion to $19.3 The post The Top PR Trends For 2017 appeared first on Crenshaw Communications.

Trends 124

Trends SEO Leadership Print 124

Remote PR Jobs

MARCH 27, 2024

A well-crafted public relations case study can be an immensely powerful tool for PR professionals, agencies, and freelancers. Seamless transitions between sections ensure a compelling storytelling experience. Share it within your professional networks and online communities to amplify its reach. Here's why.

Case Study 130

Case Study Study Writing How To 130

Sword and the Script

DECEMBER 26, 2023

This year, we saw in-house teams get downsized and agency budgets get reduced. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” Finally, 2024 also brings another U.S.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

DECEMBER 28, 2022

13% say not following brand guidelines. Read more: The Top 10 Communications Challenges in 2022: It’s not the Budget it’s the Clutter. Effective storytelling improves valuations. Read more: Quick Summaries to 5 Surveys of PR and Corporate Communications. The cost of B2B marketing content.

B2B 118

B2B Marketing Survey Software 118

Critical Mention

OCTOBER 24, 2019

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Our take on PR Couture: While PR Couture’s content is mostly tailored for fashion and lifestyle communication pros, we encourage all to take a look at their blog.

Blogging 68

Blogging Education Resources Creativity 68

5W PR

MARCH 11, 2024

Enter influencers, with their engaged communities and credibility, they serve as a bridge between brands and their desired audience. Engagement rates, content quality, and community attributes are true determinants of an influencer’s impact. Open communication, mutual respect, and an appreciation of their creativity are key.

Marketing 78

Marketing Guidelines Fashion Data 78

PRSay

JULY 26, 2022

She is developing and shaping the agenda for the PR community in India and helping the association support and raise industry standards. The value of PR and communications in India has a new dimension, especially post COVID-19. Digital-first campaigns, influencer mapping and marketing are new ways of storytelling.

Local 133

Local Crisis Management Internal International 133

Stephen Waddington

DECEMBER 15, 2021

We’ve used some of the noisiest conversations in our community of practice as our guide. Government (41%) and religious leaders (42%) are least trusted while local communities (62%), employers (63%) and scientists (73%) are the most trusted. 30 agencies submitted data to the project. 30 agencies submitted data to the project.

Publicity 128

Publicity Government Guidelines Facebook 128

Masters in Communications

FEBRUARY 12, 2022

If not religious in nature, then it could be a written form of word-of-mouth storytelling as many early pictorial depictions tended to be. In the modern world where generally we all have access to the same media, many mass communication theories have arisen to explain all this. Various regulatory frameworks have been proposed.

Ethics 52

Ethics Communications Print Television 52