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An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Most of this happened in the U.S. If so, how?

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

As noted in our post on long-form content , a CEO can help influence a corporate image as well as build a personal brand through regular video communications. Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.”

Video 149
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PR Job Coach - Untitled Article

PR Job Coach

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. International Harvester, National Semiconductor, Four Phase Systems and the National Aeronautics and Space Administration. The network is the way in.

Corporate 274
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Monday Roundup: International Women’s Day

Waxing UnLyrical

Yesterday was International Women’s Day ( marked for the first time in 1911 , and for the first time on March 8 in 1914… the more you know …). Six marketing lessons for International Women’s Day. International Women’s Day: This Is What It Really Means To Act #LikeAGirl.

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Is That Client Worth Pursuing? How to Pre-Qualify Prospects

Solo PR Pro

In my corporate career I spent a few years in sales before moving into marketing, and learned valuable lessons that have helped me in every facet of my career. Sometimes a prospect is on a “fishing expedition,” while other times it's obvious they won't be able to get the needed buy-in internally. Figure out how much work is needed.

How To 110
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How Harry’s very LA relaunch has only just begun

Mark My Words

The former Royal’s first foray into the corporate world has seen him take up the role of chief impact officer at Silicon Valley coaching firm BetterUp, while also sitting alongside Rupert Murdoch’s daughter-in-law on a commission aiming to fight “misinformation”. It was not a hard internal sale.

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Meet the Media: Jason Cannon, Chief Editor of Commercial Carrier Journal

Bianchi Biz Blog

I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. I started professionally in 2003 as an intern at a small Birmingham, Ala. It’s like telling Gordon Ramsey when to flip the burgers.