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Crystal Knows: The new PR stealth weapon of choice

Communications Conversations

Scary from a privacy standpoint–no question. Which makes sense since that’s where most of us are researching professional people we meet with for interviews, coffees and at trade shows. The following come to mind: Coffee meet-ups. Meeting a new colleague for the first time over coffee?

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. Adherence to privacy regulations.”. Real effort into digital and social. Semi-controlled chaos. Less static content.

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Wires and Demoing in Las Vegas: Takeaways from My First CES

The Hoffman Agency

It sounds like a no-brainer item to remind someone presenting at CES with its more than 4,500 exhibitors that they’re not alone, but it’s a simple lesson that should be baked into any talking points you have going into any trade show. You have to show you are relevant, which boils down to: you have to matter to the everyday person.

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