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Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

APRIL 11, 2019

SA and Healthy Birth Day collaborated to create Count the Kicks brochures and posters for medical professionals to share with patients—as well as billboards, social media content and videos to spread the word to expectant women. The visuals for the creative elements were whimsical, inspired by Dr. Seuss and approved by his estate.

Agency

Agency Nonprofit Real Estate Public Affairs

What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

MAY 27, 2016

In order to help educate the public on how duck adoptions help YESS, we created several infographics and videos that we posted throughout the months leading up to the race. Post-race results show that video views nearly doubled over last year alone. These elements did more than educate—they told a story.

Media Relations

Media Relations Social Media Media Real Estate

Public Relations Today

Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

What a Duck Can Do For “Social” Media Relations

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