Remove Data-Driven PR Remove Exercises Remove Social Media Remove Writing
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How to measure the quality of your audience

Shift Communications

Certainly, you can look downfunnel and see how many closed deals you’re getting in your sales CRM, but if your website is broken or your retail staff are surly, you may not see the results you want no matter how good your PR is. For that, let’s look first at social media. Do this exercise with your own data!

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Demystifying PR ROI

Onclusive

But with PR attribution, one can see how efforts impact business goals and metrics aligned with the lower part of the funnel, such as whether those articles prompt downloads, convert leads into customers, and so forth. Make Data-Driven PR Decisions. Therefore owned analytics become a great asset in PR.

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