Crisis Communications Journalism Pitching Transportation 
Burrelles Fresh Ideas
JANUARY 30, 2024
For the PR industry, like journalism, disclosure is an issue of transparency and authenticity , which are the building blocks for trust. On Friday, January 5, an Alaska Airlines Boeing 737 MAX 9 lost a fuselage‘ plug door‘ mid-flight , causing the cabin to depressurize and loose items to blow out with the door.
Sword and the Script
MAY 9, 2017
I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. See these related posts: Avoid the Noid: A Mascot that Became a PR Crisis Case Study . How else would you transport a dozen elephants? 6) Media gets in Free.
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