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Public Relations Objectives

Doctor Spin

Journal of Communication, 54, 645–661. link] Examples of Public Relations Objectives Here are a few examples of public relations objectives: Increase awareness via earned, shared and owned channels. Educate the market and modify perceptions. Increase positive publicity and decrease negative publicity.

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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication. The two are connected, but I’ll start with resilience.

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The art of winning new business and crisis management: A Q&A with Clyde Group Partner Aubrey Quinn

NewsWhip

Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. After ranking up a litany of industry awards and nominations in such a short period of time, we wanted to check in with Aubrey Quinn, Partner and Managing Director, to learn more. And how does data shape these?

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