Remove Content Marketing Remove Document Remove Product Launch Remove Writing
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Let’s Steal from Web Developers to Make our Content Lean

PR Breakfast Club

Let’s talk for a moment about better content marketing through simple theft. I’m talking about taking from web developers processes to make lean content. Lean content is a workflow adaptation that ensures your team produces more content that can go more places. Writing a press release?

Web 28
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Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

List possible publicity opportunities that may come up through the year (an expected product launch or an event that you can be a part of in an interesting way). Document your plan. Jessica Davis has a keen interest in social media and content marketing, and writes extensively about it.