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What is media relations in public relations?

Landis PR

Several years ago, I attended a conference that was geared to both reporters and public relations professionals. During a session featuring a panel of newspaper editors, one award-winning editor matter-of-factly stated, “PR people and reporters should have an adversarial relationship.” . What else is always changing is the media.

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Will quality journalism become extinct?

PR in High Definition

Marketing spend going to the likes of Facebook and Google doesn’t cease to increase whilst newspaper advertising revenue plummets. However, gone are the days of large press conferences and standard press releases being sent en masse. This is not a new issue for our so-called ‘old media’.