Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. What causes a crisis to go viral?

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Crisis Communications Crisis Agency Communications 62

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

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Crisis Communications Social Media Crisis Communications 40

Cision

AUGUST 31, 2015

Social media has certainly rendered the communication world a shade of murky gray, making the explosion of creating and distributing content seem untamable in this already loud world. Last Thursday, the 2015 xPotomac Conference in Washington, D.C. Andy Gilman ended the day with his crisis communication boot camp.

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Crisis Crisis Communications Content Marketing Conference 120

Prohibition

DECEMBER 9, 2021

But don’t immediately choose your MD – reserve them for if the crisis escalates. What will happen if a crisis does happen. Will your customer service team receive an increased amount of calls, what about your website and social media channels? This is why it is important to prepare for a PR crisis.

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Crisis Crisis Management Reputation Crisis Communications 62

Prohibition

JANUARY 14, 2022

A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis Plan? In today’s world, a negative story about your brand or organisation could go viral in an instant. Your customers could make their displeasure known on your Facebook page and Twitter feed.

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Crisis How To Crisis Management Crisis Communications 62