Remove Communications Remove Content Marketing Remove Telecommunications Remove Viral
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Beyond the Word: Why Visual Content Matters in Communications

Cision

The numbers don’t lie when it comes to visual content in communications. In communications, concepts are more accessible to our brains when presented visually. Think about how many times you’ve seen a text-based article go viral – and compare that to cute kitten photos, the ALS Ice Bucket Challenge or infographics.

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Why it’s important to prepare for a PR crisis

Prohibition

But other times share values falling sharply, lawsuits, contaminated or dangerous goods, investigations, or even a new, slightly controversial, marketing tactic you couldn’t wait to try may be enough to damage a brands reputation and enter a real crisis period. Use all your communications channels.

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