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Crisis Communications & Social Media When “It” Hits the Fan

PRSay

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Within minutes he posted a video to the web. Do you really want someone known as @shroomy0021 managing your corporate communications? It’s time to face the music. Who is winning that competition?

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In these Risky Times, Do You Know How Vulnerable your Brand is?

Katie Paine's Measurement Blog

They want to know what everyone else knows, especially if the topic is a community-based risk, like a chemical plant or a pipeline. For example, during the H1N1 flu crisis, the news media reached most people, but the public was skeptical about what it reported. But you can’t measure that if there’s no accident.