Best of Silver Anvil Winner: Comms Support in the Case of Minnesota v. Chauvin
PRSay
MAY 23, 2022
In total, we analyzed more than 54 million tweets, a quarter of a million news articles and 86,000 broadcast segments during the trial alone. Social media was particularly important since, of course, the lawyers weren’t allowed to talk to the jurors. So it felt like our hands were tied at first.
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