2024’s Top 5 PR Trends: What to Watch
Newsfile
JANUARY 30, 2024
Writing copy for social media is the most popular use for AI, according to 64% of PR pros. However, remember that AI should not replace human-written content and creativity. AI research In 2023, 58% of PR pros surveyed tapped into AI to conduct research. Share of Voice : Compares your brand’s mentions against competitors.
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