Championing Inbound Marketing: 4 Lessons from Organizational Change Agents
PR 20/20
OCTOBER 5, 2017
Unlike the traditional marketplace, modern corporations cannot survive on brand and historical relevancy alone. In fact, research from Innosight estimates that 75% of today’s corporations on the S&P 500 index will be replaced by 2027. This generation traditionally chooses brands built on heritage and history.
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