#16: How the consumer driven news cycle changes PR measurement
NewsWhip
APRIL 28, 2021
APRIL 22, 2021 4pm Singapore / 12pm UAE / 9am Ireland. If we fast forward to 2021 now, we have all the wonderful things of social media, digital marketing, much improved measurement and tools. So we talk about circulation of a magazine, let’s say, so the circulation is how many are printed and put into newsagents.
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