Remove 2014 Remove Crisis Remove Interviews Remove Media Training
article thumbnail

Media Interview Skills: Why Silence Is Not Always Golden

Polaris

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis.

article thumbnail

Mom’s Wisdom Makes Good PR Advice

ImPRessions - Crenshaw Communications

Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. Going into an interview with no knowledge of the reporter or outlet can end in disaster, especially in a corporate crisis. For a deep dive on media training , see our earlier post.

Corporate 195
article thumbnail

2016: When PR Turned to the Dark Side

Flatiron Communications

2016 was the year when the currents that have slowly eroded the tenuous relationship between journalists and PR pros coalesced to create an existential crisis that may not be easily remedied. It has transcended the training of spokespersons to bridge away from reporters’ prickly questions. It prefers live TV interviews (vs.