15 Steps to Build Your Performance-Driven Marketing Plan
PR 20/20
NOVEMBER 29, 2022
E ditor's note: This post was originally published in 2014 and has been updated to be more current and comprehensive. We want to help simplify and optimize the marketing planning process for your business. There are three phases—evaluate, establish and execute (e3)—made up of 15 steps. Evaluate (Steps 1 – 2).
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