Crisis & Reputation Management on Boards’ Radar
The Proactive Report
MARCH 21, 2017
This negative content will be indexed in Google News and make its way to the web search. Unless it is actively managed the content can stay there for years – witness Kyptonite Bike Lock’s 2008 crisis. That video is still on page one of a Google search for Kryptonite Bike lock. Have this team do crisis media training.
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