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Pitching in a Pandemic COVID-19 PR Coronavirus Tips

wiredPRworks

PR Pro Guide to Pitching in a Pandemic During COVID-19 Coronavirus. A few takeaways from our chat: Send your pitch in on a silver platter, ready to go with images and video. Get media training before you go live on radio or video. Understand that reporters are working from home with limited resources. How about you?

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What Marketers Can Learn from the 2016 PRSA Health Academy Conference

MaccaPR

In order to understand what the public is doing or saying about a particular health topic, tap into their conversations on the social media channels they frequent (for example, if you’re trying to reach Millennials, turn to Instagram or Snapchat). The CDC used this information to alter its vaccine messaging and increase awareness activities.