2007 Data-Driven PR Marketing Technology 
Shift Communications
DECEMBER 29, 2015
One of the top questions in social media marketing (and content marketing in general) is how do you know what content is worth promoting? It’s certainly possible, using predictive analytics, to get a rough sense of what might work and what might not work, but few companies have access to that much technology and expertise.
Shift Communications
APRIL 6, 2015
In early 2007, SHIFT CEO Todd Defren commissioned a map of the social media world to better visualize the social media landscape. Vice President, Marketing Technology. The post Social Media Game of Thrones: A Song of PR and Social appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.
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