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Happiness and the improvement of professional PR/communications practice 

PR Conversations

Effectiveness in PR/communications practice usually involves thinking about evaluation and measurement metrics. When I interviewed women about working in PR in the 1970s and 1980s , they universally described their initial experiences as ‘exciting’ having moved into the occupation by accident. David Sawyer.

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A Decade of Thanksgivings

Waxing UnLyrical

In 2003, when we made the big move from California to D.C., And I experienced how great food and trust in a tradition – even if that tradition has morphed over the years – can bring people together… or back together again. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 These fine folk did: Jan.

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How to Prepare a PR Crisis Plan

Prohibition

In 2003, British Petroleum’s plan for dealing with a spill at its Alaska oil field was criticised for being overly complex and confusing. If you’re not available to be interviewed, don’t send a spokesperson or other representative in your place — especially if they are less informed than you are about the issue at hand.

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Veterans Day: A Granddaughter Remembers

Waxing UnLyrical

I have adjusted – more or less – to the fact that I will not see my grandfather again, as he passed away in 2003. Until his health started failing (he suffered two heart attacks), he awoke religiously with the sun, had an impeccable work ethic and, above all, put family first. That is why I, today, Return the Favor.

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