Bad Pitch Blog

AUGUST 4, 2016

There are only so many reporters and bloggers covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. Find us a journalist who actually wants to write about topics like that (how do they affect anyone else besides the people who wrote the releases?) The wrong name.

Pitching 40

Pitching Automotive Software Web 40

Bad Pitch Blog

AUGUST 4, 2016

There are only so many reporters and bloggers covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. Find us a journalist who actually wants to write about topics like that (how do they affect anyone else besides the people who wrote the releases?) The wrong name.

Pitching 40

Pitching Automotive Software Web 40

Practical Law Construction

OCTOBER 6, 2021

”, D&C Builders Ltd v Rees [1966] 2 QB 617 is a good example of his approach to construction disputes. It always helps to look at specific examples when considering general principles. But the biggest difficulties have concerned the need to identify what amounts to illegitimate commercial pressure.

Construction 52

Construction Travel Airlines Automotive 52

Beyond PR

NOVEMBER 30, 2016

Consider being in the automotive parts industry; your consumers may have an overlap in discussions about monster trucks, baseball and home improvement. Creating content that aligns with one, or all three, of those examples could glean benefits in engagement and brand awareness.

Content Marketing 40

Content Marketing Marketing Public Affairs Automotive 40

Bad Pitch Blog

JUNE 3, 2009

There are only so many reporters and bloggers covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. Find us a journalist who actually wants to write about topics like that (how do they affect anyone else besides the people who wrote the releases?) The wrong name.

Pitching 40

Pitching Automotive Software Web 40

MaccaPR

OCTOBER 2, 2017

Here’s an example: I worked with American Family Insurance on a direct marketing campaign aimed at Hispanics (pictured below) , but we knew there were really two audiences: the Latinos who have been in the US for generations, speak English, and did not need much information on the value of insurance per se. There is no one Hispanic audience.

Insurance 74

Insurance Insurance Interviews Marketing 74

Bad Pitch Blog

JANUARY 28, 2010

Let’s review the facts: There are only so many reporters covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. Find us a journalist who actually wants to write about topics like that (how do they affect anyone else besides the people who wrote the releases?)

Pitching 43

Pitching Automotive Software Technology 43

PR Fuel

NOVEMBER 2, 2021

Writing a press release newswire is the first step, but getting this content to as many people as possible could boost your sales and grow your business. Working with a PR company guarantees your releases will feature on top radio and TV stations and influential websites and social networks. Experience. Increase Conversion.

Writing 52

Writing System Automotive SEO 52

Bad Pitch Blog

FEBRUARY 22, 2006

Let’s review the facts: There are only so many reporters covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. Find us a journalist who actually wants to write about topics like that (how do they affect anyone else besides the people who wrote the releases?)

Automotive 40

Automotive Software Pitching Technology 40

Buzzstream

JUNE 30, 2021

Sometimes it’s that I’ve slipped onto a media list and am receiving all releases from an agency, but other times it’s when a PR knows I wrote about X once so I must always write about X.”. For example, I was an Online Showbiz News Reporter at OK! It’s also crucial to understand sectors when pitching pieces.

Writing 71

Writing Pitching Study Data 71

Buzzstream

DECEMBER 17, 2020

It’s also great for backing up why you’re picking a concept for a client as you have real data to prove why, for example, a trend-led piece on interior design has strong potential to work. For example, while conceptualising an interiors piece, the obvious angles to target are styles (Farmhouse, Boho, Contemporary etc.), Gorkana/Cision.

Digital PR 161

Digital PR Tools Pitching Film 161

The Hoffman Agency

MAY 25, 2017

Where other aerospace organisations would typically halt everything, investigate the issue, postpone the launch by a month or two, and distribute an official, carefully crafted press release, Musk let the world know with a series of tweets: And that’s the way Musk handles communications. Be like Elon.

Brand 53

Brand Branding Marketing Energy 53