pr-and-change-on-the-edge-of-tomorrow 
Waxing UnLyrical
DECEMBER 21, 2012
For you “newcomers” to Waxing UnLyrical, I’m a public relations professional now teaching the next generation(s) of PR pros. The “that” that I did has changed and continues to change dramatically. I’m sure this will come as a ginormous surprise for all of you…. I love what I do for a living. But that’s not true.
Landis PR
AUGUST 22, 2023
Giving back, whether it be a monetary contribution or an act of service, is crucial to achieving a better tomorrow. At Landis, we invest in the people and organizations making meaningful changes in the environment, social justice, health and human services and the arts.
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PRSay
SEPTEMBER 18, 2020
The following is adapted from Dick Martin’s book about Marilyn Laurie’s life in public relations, “ Marilyn: A Woman in Charge ” (PR Museum Press, 2020). At least that’s how it looked from the edge of the straight-backed chair on which Marilyn Laurie was perched. He was her boss, and they were locked in an argument.
Presspage
MARCH 31, 2023
Why it matters Most Corporate communication departments excel in managing a short-term crisis. The issue lists, script, and playbooks are there; everyone understands their roles and responsibilities. Yet, what to do if a short-term crisis evolves and turns to the longer-term? Schiphol shares its lessons learned.
Ethical Voices
APRIL 3, 2023
I didn’t really take a typical PR path. It’s kind of where the PR side started to kick in. Joining me on this week’s episode is Pete Scott , the president and CEO of American Pet Products Association. How fast should we move on AI? Why don’t you tell us a little bit more about yourself and your career?
NewsWhip
JUNE 2, 2021
Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . For comms professionals, this intelligence is arriving at a good time. Predictive Alerts.
Ethical Voices
JANUARY 23, 2023
In my PR Ethics class, I talk about Tony Franco quite a bit as somebody who resigned before decisions could be made. Joining me on this week’s episode is Linda Welter , the CEO of Caliber Group , a brand marketing, public relations, and digital firm. What is our first responsibility in ethical situations? We’re based in Arizona.
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