Landis PR

FEBRUARY 21, 2022

Robin Carr, Landis Communications, Ann Killion sports journalist and author, Joan Ryan, journalist and author. I worked in sports PR for 18 years; yet as I transitioned into other sectors (consumer, business, fashion, healthcare, technology), I also was able to get to know media from these areas. By Robin Carr .

Media Relations 52

Media Relations Publicity Sports Media 52

Mark My Words

FEBRUARY 15, 2021

Susannah Butter peeks inside a personal branding powerhouse that’s changing the off-the-pitch role of sporting heroes as we know it. Since Roc Nation expanded into European sport six years ago it has steadily been disrupting the way sports stars are seen and the impact they create. But that has now shifted up a gear.

Sports 60

Sports Government Agency Pitching 60

PR Insiders

AUGUST 26, 2021

Under those conditions, how could we pitch clients whose expertise and messages had absolutely nothing to do with medicine or health? Finance, sports, personal relationships, corporate culture, the workplace, education, travel and numerous other aspects of life were upended by the pandemic.

Media 78

Media Print Education Radio 78

Landis PR

APRIL 12, 2021

A 30-minute newscast may have a mere 18 minutes for news, once commercials, weather and sports are subtracted. Performance isn’t typically an issue in print — using prose to tell a compelling story is. Performance isn’t typically an issue in print — using prose to tell a compelling story is.

Meeting 98

Meeting Media Print Enterprise 98

PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

5W PR

FEBRUARY 22, 2023

You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards. Charity Events -You can sponsor local charity events such as concerts or sporting events. This works especially well with items that can be consumed in small amounts, such as food, beverages or health supplements.

Strategy 88

Strategy Product Launch Brand Branding 88

Cision

NOVEMBER 11, 2016

Having to switch gears so often was a great prelude to broader agency work where we work on various clients from 3D printing to beer. On our team we have a security expert, a “gadget guru” and a prominent sports figure. Of course, all the images in the world will only get noticed if your pitches are strong.

Communications 253

Communications Data Local Survey 253

Critical Mention

FEBRUARY 27, 2020

I also remind clients it isn’t always about the number of viewers or subscribers but being in the correct outlets can that lead to keynote speaking engagements and becoming a regular TV and/or print contributor or having your own TV talk show. Where do you see PR going in the next five years?

Journalism 78

Journalism Social Media Radio Fashion 78

5W PR

DECEMBER 18, 2019

You can also have physical coupons that are sent out in the mail, included in print ads or posted on bulletin boards.In Charity Events -You can sponsor local charity events such as concerts or sporting events. This works especially well with items that can be consumed in small amounts, such as food, beverages or health supplements.

Strategy 133

Strategy Marketing Trade Shows Video 133

Communications Conversations

AUGUST 21, 2018

which involves pitching story ideas like back-to-school and holiday shopping, but also handling stories about incidents in our stores. I finally got the paper in my hands, and it felt pretty surreal to see all of my hard work in print. OK, I lied–last question: You seem to be somewhat of a sports fan.

Sports 113

Sports Retail Local Report 113

Shift Communications

MARCH 4, 2016

We’re hungry to stay updated on the latest trends and breaking stories, never knowing where that next campaign idea or pitch angle will come from. Enter the Texture app, where you gain full access to magazines across business, entertainment, food, sports, and many more categories. As PR professionals, we’re glued to the news.

Media 60

Media Google Sports Print 60

Waxing UnLyrical

MAY 6, 2016

Here’s a pitch I got not that long ago: As you can tell, there were lots of things that rubbed me the wrong way. The idiot PR people who put this together have no clue as to what makes me tick, which is one of the Biggest Pitching Sins EVER ; and. This is the kind of pitch that gives PR people a bad name. More deets here.

Pitching 40

Pitching Training Banking Sports 40

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. In the lead-up to last year’s Super Bowl, our team learned that an injured football player would possibly wear a 3-D printed brace produced by WhiteClouds. Gambling on that possibility, we punted and hoped for the best.

Airlines 120

Airlines Exercises Fashion Print 120

Doctor Spin

MAY 21, 2021

Red Bull took on a stupid majority (“extreme sports are only for reckless adrenaline junkies and not to be considered real sports”). See also How to write a PR pitch. Cover photo by Jerry Silfwer ( Prints / Instagram ). Make a list of survey questions. “Liars — 4 out 5 job seekers lie on their resumé.”

How To 52

How To Hotels Survey Employee 52

Polaris

NOVEMBER 17, 2015

Instead of pitching media on the products, we distributed a “creativity kit” for spring break, a time of the year when parents, grandparents, and caregivers are searching for projects to entertain their kids. At times, it’s a matter of linking a brand to a seasonal opportunity. Consider Crayola.

Agency 100

Agency Newspapers Interviews Radio 100