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How to Create Viral Content That Wants to Be Shared – in 6 Steps

Cision

It’s like a newspaper,” said Frank, a former print reporter. “It The post How to Create Viral Content That Wants to Be Shared – in 6 Steps appeared first on Cision. It made me feel good.’”. Snapchat in a Snapshot. Snapchat is the new kid on the block of sorts. It’s fun, it’s hip – but it’s also challenging.

Viral 112
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.”

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NZ Herald and Their Big Photo “Faux Pas”

Melissa Agnes

Yesterday we discussed managing crises with visual content , where I mentioned some tips for identifying red visual flags (or their possibility) that could help a crisis go viral, as well as outlined some important strategies to help you incorporate visuals into your crisis communications plan.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself. It expresses an opinion on a specific topic and appears in newspapers or online publications.

Viral 52
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4 MARKETING SECRETS FOR VIRAL GUINNESS WORLD RECORD EVENTS

MaccaPR

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. GUINNESS WORLD RECORDS Secret #4: Simplicity. “You don’t want to overwhelm journalists. .”

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How to Use Dynamic Listening to Reach New Customers

Cision

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. A search process for them starts with monitoring the name of their company, different names of the coffees they sell, and narrowing the search down to newspapers, online sites and social media.

How To 149
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52