Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. Our newspaper ended up winning an award for our reporting.

Meeting 60

Meeting Automotive Transportation Newspapers 60

Beyond PR

JUNE 8, 2016

Readers’ digital and mobile consumption habits are central to this schedule. It will not just improve your media relations, but also the brand content you offer directly to online audiences. As you build relationships with the media, find out what they need and follow through with those elements.

Media Relations 40

Media Relations Media Journalism Print 40

Bianchi Biz Blog

NOVEMBER 19, 2020

Or this response from Brad Kuvin at MetalForming & 3D Metal Printing : “I’ve spent my career focused on the idea that our stories should help our readers perform their jobs better. Having experts prepped and ready to handle either scenario enables your prompt and efficient response to media inquiries. Timeliness.

Automotive 86

Automotive Journalism Interviews Engineering 86

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. Blame is directed squarely at social media platforms and the BBC.

Government 103

Government Education Print Ethics 103

Burrelles Fresh Ideas

APRIL 2, 2024

We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. 7 Reasons Traditional Media is Still Relevant in PR 1. Print media is the most trusted source of news in the world at 58% (vs. first appeared on Burrelles.

Media 103

Media Radio Print Newspapers 103

Stephen Waddington

JULY 11, 2017

4 Channel shift from print to social exaggerated. Social media and social networks are considered by far (90.4%) to be the most important channel to address stakeholders. Other online communication comes second (83.1%), followed by press and media relations with online newspapers and magazines (82.4%).

Communications 115

Communications Publicity Survey Newspapers 115

NewsWhip

APRIL 28, 2021

The intersection of media relations, social media, & content creation. So we talk about circulation of a magazine, let’s say, so the circulation is how many are printed and put into newsagents. Does that mean media relations, influencer management, all blend together as a discipline in your work now, Kirsty?

Consumer 78

Consumer Measurement Local Data 78

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Media Relations Brand Strategy Event Marketing' GUINNESS WORLD RECORDS Secret #4: Simplicity.

Viral 88

Viral Marketing Guidelines Local 88

MaccaPR

DECEMBER 19, 2016

Landing page basics include: 1) Does your page look great on a mobile device (where many of your visitors may come from)? Media Relations - Is your e-book authored by an expert? Don't overlook the potential of strategic media relations/publicity outreach. 3) Is there persuasive text? October 19, 2016.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. There’s a challenge because we have to put out 7 newspapers a week. Think again.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Stephen Waddington

SEPTEMBER 29, 2021

The Taylor Bennett Foundation , Blueprint and mine and Sarah Waddington’s community interest company Socially Mobile aim to make specific interventions but this issue needs to be addressed downstream. Why is public relations conflated with media relations? The New York Times printed the article in full.

Industry 153

Industry Publicity Agency Community 153