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Discovered by Porsche: the Art of Storytelling

Presspage

Hub’ content refers to regularly scheduled, thematic content that retain and engage subscribers, encouraging them to return for fresh content. Furthermore, Porsche's core values, including exclusivity, entrepreneurship, design, and performance, serve as the foundation for their storytelling approach.

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What is Cultural Marketing? Definition & Strategy

5W PR

Be inclusive in the storytelling. Localization Consider localized marketing campaigns. Localization Consider localized marketing campaigns. Localization goes beyond language. It includes cultural references and context. Language matters, but so do visuals, symbols, and narratives.

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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

Television , with its visual storytelling capabilities and wide viewership, remains a powerful tool for conveying messages to a mass audience. Radio can accompany listeners throughout their day while offering a unique and intimate connection that doesn’t require a visual reference.

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What is Sober Curious and How to Connect with the Latest Movement

5W PR

Sober Curious refers to the conscious choice of questioning and exploring one’s relationship with alcohol, opting for more mindful and intentional choices about drinking. Authentic storytelling Authenticity is key when marketing to the Sober Curious audience.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. Multimedia Development & Visual Storytelling Today, PR teams need to possess a strong understanding of how to inject corporate messaging into multimedia. later as our roles evolve. “PR

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A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

Two years ago, our analytics told us people were on their local TV stations’ websites at the same time they were watching the news broadcasts. That’s always been true, but the way we’re able to present visual storytelling (which we have explored in previous posts ) is much better.

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A PR Intern’s Guide to Agency Lingo

ImPRessions - Crenshaw Communications

PR people and reporters work very closely every day, and are very much in the same business of storytelling. Air cover – PR pros are not top guns, paratroopers, or bombardiers; air cover refers to media visibility that supplements or helps support more substantial stories — or even other departments’ initiatives.

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