PR for Anyone

JULY 28, 2022

Here are 5 stories you could pitch to various media publications, all highlighting your expertise but tailored to the unique media outlet. You can see how I used stress as a topic for every pitch, but it works specifically for that media outlet. Last week I gave you ideas to pitch for the rest of the year.

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PR for Anyone

JULY 21, 2022

Watch this week’s PR Tip here: Today I am challenging you to start pitching the media regularly. Think about what you can pitch the media for the rest of the year. Now, follow the Get PR Famous™ formula and pitch away! And that’s what we call evergreen pitches. Create Great Hooks.

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PR for Anyone

SEPTEMBER 1, 2022

And what I found is people just don’t know how to go get to that next step. And that’s where media comes in. So listen to what’s happening online and use that to pitch your stories. And that will help you land in the media and help you really go from established to known. I hope you enjoyed that.

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PR for Anyone

APRIL 26, 2022

Read all about it and see how you can insert yourself into the story. Since they need to get Board approval of the sale, you’ll still have time to pitch around this topic. Happy pitching! First and foremost, if you are a marketing or social media person, what does that mean? Having you pitch the media.

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PR for Anyone

DECEMBER 14, 2021

Landing in the media is as easy as these three steps to a killer media pitch! The hook is the most important aspect of all of your marketing. Get to your pitch quickly and concisely to make it easier for the journalist or producer to give you the yes! Keep these 3 things in mind anytime you plan to pitch the media.

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PR for Anyone

MAY 4, 2022

I always like to give my followers ideas for pitching the media. Now that we are into early May I wanted to give you ideas on what to pitch to both national publications and regional publications. It’s important to remember that national publications are 4 months out so in May, we are pitching for October.

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PR for Anyone

SEPTEMBER 21, 2021

How do you get the yes when pitching the media? You pitch them in a way they want to be pitched. You can make their lives so much easier by providing them a pitch that is short and sweet, gets to the point, is easy to read and lets them do a quick scan and know exactly what your story idea is. PR FOR ANYONE.

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PR for Anyone

MARCH 23, 2022

I assumed that you pitch a publication right before it comes out. The great news for people like us trying to pitch a magazine is that it also lets us know exactly what the content of the magazine is going to be that particular month. Plan out your own editorial calendar of what you could possibly pitch every month.

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PR for Anyone

SEPTEMBER 29, 2021

A question I get asked all the time is “What can I do to land a TV pitch?” ” People know the power of television and they see me there regularly and they want to know how they can be that expert. Watch and see the visuals they provided for the segment and how it make a simple interview more dynamic. Transcript.

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PR for Anyone

JANUARY 5, 2022

Are you looking for strategies to pitch the media today? Are you a real estate agent who can talk about how this helps people qualify for a higher mortgage? If you are an insurance agent, this is a great time to pitch a story about this. Check out the new laws in your state and see what you can pitch to the media TODAY.

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PR for Anyone

OCTOBER 7, 2021

I promise you that the media is paying attention to it too. When you can pitch yourself as an expert on a topic that is trending online. If the media puts out a story that is already buzzing online, it should continue to buzz through their channel as well. We pitch the media. Interesting conversations get legs.

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ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

A PR agency is typically brought on to do more than secure media coverage. Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. Or, they may want to discuss how to make the biggest splash possible with any upcoming announcements. Showcase your offerings.

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ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

A PR agency is typically brought on to do more than secure media coverage. Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. Or, they may want to discuss how to make the biggest splash possible with any upcoming announcements. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

PR for Anyone

OCTOBER 20, 2021

In this post I want to share how to create great content fast. Do a “how-to”. The other thing you can do is use this content as media pitches. Create Content Using Media Pitches. The post How to Create Great Content Fast appeared first on Christina Daves. Set up a calendar for every day of the month.

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PR for Anyone

NOVEMBER 11, 2021

People often question the difference between public relations and marketing. So you can see how these two are starting to mix together in today’s digital world. Think about how you want to be seen in the world and then work on how you are going to share your message with the world. So make sure you look back.

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PR for Anyone

OCTOBER 14, 2021

This week I want to talk to you about how you use the publicity that you get as a lead generation tool. But before I tell you how to do that, I would love it if you would pop over to our YouTube channel and like this video and subscribe to our channel so you’ll get all these amazing videos right when we do them.

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PR for Anyone

JANUARY 20, 2022

Here is a video I did on speaking in sound bites that might be helpful to come up with ones for you and your specific topic: Your interview is not a sales pitch. Media is editorial content unless you are paying for advertising. This week, I want to give you some tips on how to give a great media interview. Transcript.

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Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. PR professionals are now responsible for training a growing number of executives.

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Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Owned Media & Content Strategy. Media Training.

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PR for Anyone

DECEMBER 8, 2022

That being said, I have a great hack for anyone to land in the media today! You’ll reap the benefits of landing in the media so make sure you give them something that will be easy to get the yes. Are you wondering how to do this? Do you see all the various angles you could do to pitch. I didn’t think of that!

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PRSay

OCTOBER 17, 2018

The timeless, endless struggle continues: You, the savvy and realistic PR pro, know it’s better to approach fewer targets with more personalized pitches. To them, it’s quantity over quality, like direct marketing. 1 complaint from media about PR pros. Get more media pitching knowledge from Michael Smart here.

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Onclusive

FEBRUARY 9, 2021

Leading up to the webinar, we’d like to share an overview of the reasons to work with a PR agency, how an agency can contribute to your communications strategy, tips for selecting the right agency for your business, and how to set expectations for a productive relationship.

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PR for Anyone

NOVEMBER 18, 2021

Use social media to share your message and build your brand. One of our success stories is actually a branding expert who landed in the media discussing how to build a brand on social media. Watch here: Take advantage of the wide net that social media can cast and build your brand with social media.

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Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required.

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PR for Anyone

AUGUST 17, 2021

I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that. You might think it’s out of your demographic but 13-60 is a pretty wide one and the media is paying attention to what’s going on there. See what’s trending and pitch your expertise around that.

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PR for Anyone

OCTOBER 28, 2021

What is the media talking about right now and/or what is relevant right now (seasonality, relevance, etc) and how can you insert yourself into that conversation? You need to understand how to “hook” a journalist in with a great subject line so they read your newsworthy story idea. Google makes that very easy for us!

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PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! By helping them with mindset and confidence, their pitches were stronger and they started getting yeses. Pitch the media.

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PR for Anyone

JULY 22, 2021

When you’re thinking of pitching the media, think about what you do to overcome challenges people face, demystify what’s happening in your industry. Addressing and solving what pains people is #1 in marketing. You want to pitch around that. How do you solve it. THAT is what makes a good pitch.

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PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Remember to think about what medium you are pitching. That helps when you pitch too, to show them the visuals.

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Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . I’ve grouped all predictions this year into categories, which is an effort to make it easier to read: Marketing predictions. Marketing predictions. Efficient marketing execution and measurement.

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PR for Anyone

SEPTEMBER 15, 2021

What makes good stories for the media? Pitching things related to the time of year is vital in getting your pitch read, and then covered. In today’s short vide below I go over several sample topics to pitch this month. How is your business related to weather, topics, holidays in September. What to Pitch When.

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PR for Anyone

SEPTEMBER 8, 2021

Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! Always be prepared for your media interview. Learn how they report and give them what they love and what they want. .” Like and share their posts. Comment when relevant. Know who is interviewing you.

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ImPRessions - Crenshaw Communications

JUNE 20, 2019

While winning media coverage can yield immediate gratification, public relations represents a long-term commitment comprising many activities. 8 things PR does beyond media pitching. PR can also provide valuable support for both earned and sponsored event appearances, guiding media outreach and assisting with content.

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PR for Anyone

SEPTEMBER 1, 2021

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November. Lots of pitching failures led me to figure out the system.

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PR for Anyone

APRIL 13, 2022

The global video market was valued at $39.61 How to Create Great Content Fast. So I’m now hosting this show on Daily Ad Brief called More 2 Media where I interview industry experts in digital marketing, media, regular marketing. I want to make sure you guys are armed and ready to pitch the media.

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PR for Anyone

MAY 24, 2022

They aren’t used just for news anymore but have become a marketing tool. Find who is writing about your industry and reach out, show your value, give them information before you start pitching to them. You don’t need to send out an expensive press release to land in the media. And press releases are expensive.

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PRSay

MAY 3, 2019

You often have to help the media do that. Content marketers and social media managers are experiencing the same fragmentation of audiences. That’s why this year my focus is this: how to better integrate your earned media strategy with paid, shared and owned outreach.

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