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Latin American PR Leaders on New Communication Essentials

PRSay

A growing multiplicity of voices and communications channels accompanies disruptive technologies and radical new business models. Gallo, head of communications and public affairs, Latin America, at the Zurich Insurance Group. A brand’s communications should remain “simple, short and concrete,” he said. Embrace DE&I.

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Leading With Ethics During COVID-19

PRSay

The primary goal of the operations plan (which is still active) is to protect veterans and staff from acquiring COVID-19 infection by leveraging technology, communications and health care. With such a wide-ranging group to reach, we wanted to ensure that we did so ethically and honestly during the standup.

Ethics 203
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Behind the Headlines With Connie Partoyan

Cision

A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. and in local communities.

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Should Public Relations Change Its Name?

ImPRessions - Crenshaw Communications

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

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Public Relations Objectives

Doctor Spin

Influence public opinion and legislative processes. Gather actionable insights from data analysis and focus groups. Learn more: Public Relations Objectives Subscribe and get a free ebook on how to get better PR ideas. What Public Relations Does The stakeholder model in public relations. .

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Helsinki, Finland – Growth Path Ahead

Landis PR

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64
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Public Relations vs Marketing

Doctor Spin

Audience Public Relations: PR targets a broader audience , including stakeholders , influencers , and publics. It aims to communicate with these groups to create a favourable overall company image. The goal is to persuade these target groups to purchase the company’s products or services.