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PR Tips For Getting Speaking Engagements

ImPRessions - Crenshaw Communications

In the technology PR sector, it’s our dream to have a client CEO deliver the keynote speech at a major conference, or to appear on a panel with illustrious peers. For female founders of successful technology businesses, there’s likely to be greater opportunity for plum speaking engagements, simply because they are so rare.

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Meet the Media: Cristina Commendatore, Editor in Chief of FleetOwner

Bianchi Biz Blog

It’s great to see how safety technologies and creature comforts have evolved in the vehicles that we ultimately rely on to bring us our goods. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. Any pet peeves with PR people?

Meeting 60
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Top five Food and Drink PR Campaigns of 2022

Prohibition

The campaign video features the life of an entrepreneur who is grappling with the highs and lows of making it on their own at her local Starbucks. This was an example of a creative brand awareness campaign which embraced pioneering technologies to generate mass media coverage and really get people talking! How to pitch to journalists

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PR Tech Briefing: Prezly is CRM for PR that’s Built on an Online Newsroom

Sword and the Script

Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. Today, the company pitches its product in three parts: Managing contacts; Publishing content – what it calls “stories”; and. You can send these pitches to a list of reporters, or pitch 1:1.

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Borrowed Time for the AOR and the Impact of the Big 4 on Marketing and PR Agencies; Off Script 43: Chris Forhan of Bytelion

Sword and the Script

An interest in digital marketing and technology eventually lead him to a sales gig with Vocus, the former PR software maker that was eventually swallowed up by Cision. The company provides custom software development and helps companies of all sizes form SaaS startups to enterprise innovation. That is technology without a strategy.

Agency 64
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Holiday PR: Too Late to Catch the Polar Express?

Barokas

Our agency has helped numerous enterprise technology and B2B clients build campaigns around holiday shopping. Work with local broadcast producers, radio personalities and podcasters to understand the types of holiday stories they are looking for, and how your contributions might fit in.

Survey 60
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Collision’s Audacious Return to Toronto

Flatiron Communications

My role was to keep the startup founders’ strict two-minute elevator pitches flowing — for three hours — which worked out to roughly 17 presentations/hour, including interstitials! The first showcased “Impact Startups” selected by conference organizers for their adherence to some of the UN’s 17 Sustainability and Development Goals (SDGs).