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One key PR ethics lesson from the Pulse nightclub shooting – Ann Marie Varga

Ethical Voices

Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted? The most difficult ethical challenge for me occurred following the Pulse nightclub tragedy in 2016. We assigned an intern to her to make sure she ate, to take notes, to answer her phone, to take messages.

Ethics 91
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PRBI Barometer: 2023 Brings Higher Expectations of Ethical PR

Scott Public Relations

Los Angeles / July, 2023: The impact of the dramatic events of 2022 – Russia’s attack on Ukraine and the ensuing energy crisis and global economic uncertainty – continues to reverberate worldwide. The recent layoffs in the technology and startup funding winter have shaken things to a great degree adding to the ambiguity of the future.

Ethics 52
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Top 8 AI Tools in Post-COP28 ESG Reporting

Newsfile

Also, it can provide companies with the tools to report more accurately on key ESG metrics, including carbon emissions and energy efficiency, aligning with the 1.5°C Second, privacy and ethics are key concerns. For instance, AI can process complex data efficiently. They use AI for data processing and leverage alternative data sources.

Tools 52
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Looking Back at 2017: What a Year!

PRSay

We have accomplished a great deal in these fast-paced months, especially in our advocacy efforts to elevate our Code of Ethics. A highlight of the year was serving as host at the PRSA 2017 International Conference in Boston. All of this was done with great diligence and thought for the good of all our members.

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Embracing Tech PR: The Beginning of My Story

The Hoffman Agency

I was fascinated by how a well-thought-out campaign can add an ethical, humanitarian component to an otherwise rigid business-to-consumer relationship. Deciding to focus my energy on landing a job in tech PR was an exciting moment of clarity. Here’s where The Hoffman Agency comes in (and where I count my lucky stars).

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Treat Your Communications Counselors Like Your Lawyers

Solo PR Pro

Ahem, by the way, that's against our code of ethics.). Tara McDonagh is President and Founder of Tara McDonagh Communications LLC where she helps clients in the green energy, technology and healthcare industries advance their business goals through thoughtful and creative communications planning and execution.

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Maxim Behar On "Focus" Radio: PR Experts Need To Know How To Use The Advantages Of AI, But Also Not Forget About The Risks.

Maxim Behar

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. At the World Organization, we accepted these principles for ethical behavior in using AI. Each country has its laws, there are international laws. Ethics and regulations."

Radio 59