PR for Anyone

JUNE 27, 2023

Vacations are a dream for many, but accessibility poses a significant hurdle for people with disabilities like Lorraine Woodward and her two sons, who are all diagnosed with muscular dystrophy. Driven by their own experiences, the Woodwards took matters into their own hands and built their very own wheelchair accessible vacation home by the beach. When the family wasn’t enjoying their seaside haven, they generously opened its doors as a rental to others in need.

LinkedIn 130

LinkedIn YouTube Travel Instagram 130

Agility PR Solutions

JUNE 27, 2023

The terms content marketing and brand journalism are often used interchangeably, which makes it confusing for a lot of people in the marketing industry. In this article, we will shed light on the disparities between content marketing and brand journalism, emphasizing the significance of grasping these differences. To understand better, we will provide clear definitions […] The post Content marketing vs. brand journalism: How they compare and how they differ appeared first on Agility PR Sol

Journalism 147

Journalism Content Marketing Brand Branding 147

PR for Anyone

JUNE 27, 2023

Vacations are a dream for many, but accessibility poses a significant hurdle for people with disabilities like Lorraine Woodward and her two sons, who are all diagnosed with muscular dystrophy. Driven by their own experiences, the Woodwards took matters into their own hands and built their very own wheelchair accessible vacation home by the beach. When the family wasn’t enjoying their seaside haven, they generously opened its doors as a rental to others in need.

LinkedIn 130

LinkedIn YouTube Travel Instagram 130

Sword and the Script

JUNE 27, 2023

A survey by the sales consultancy The Bridge Group found SDRs in B2B average 104 outreach activities leading to 3.6 “quality conversations” per day; prospects require on average 11.3 attempts in the SDR sequence If you’ve ever filled out a registration form to download content, chances are you received a follow-up email or call asking for a meeting or pitching a demo.

B2B 81

B2B Marketing Survey Groups 81

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Axia PR

JUNE 27, 2023

Find out why your business needs a strong social media presence for corporate communications and reputation management. The digital age has led to social media becoming an integral part of corporate communications and reputation management. We’re now living in an era where Facebook, Instagram, Twitter, LinkedIn, and even TikTok are revolutionizing how businesses interact with customers , employees, investors, and the general public.

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Social Media Reputation Communications Company 87

5W PR

JUNE 27, 2023

When it comes to choosing a hotel group for travel accommodations , there are two options to consider. Those two are mass-market hotel groups and boutique hotel groups. Each has its own unique characteristics, advantages, and target audiences. Mass-Market Hotel Groups Mass-market hotel groups are known for their extensive global presence. They also have standardized services and a wide range of accommodation options.

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Hotels Groups Travel Marketing 78

Agility PR Solutions

JUNE 27, 2023

While other research reports have found that employees may be intimidated by or even fearful of emerging tech such as AI, new research from business analytics and consulting firm Ernst & Young paints an entirely different picture. The firm’s recent survey finds that a vast majority of US workers (89 percent) believe adopting emerging technologies […] The post Nine in 10 employees are ready to incorporate a wide variety of emerging tech—but they say leader engagement is too slow appeare

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Employee Analytics Survey Technology 78

HMA Public Relations

JUNE 27, 2023

In a recent interview, PRGN President Andy See shares that we have officially stepped into the age of PR4.0. Justin Liggin examines the meaning behind PR4.0 and the role of purpose in communications today. Read more!

Interviews 88

Interviews Communications Publicity 88

OnePitch

JUNE 27, 2023

Kevin Dugan is a finance reporter for Intelligencer; a New York Magazine site covering news and analysis about politics, business and finance, technology, sports, and media. During the episode, Kevin talks about his change in priorities going from a beat reporter to what he covers now, his lack of interest in crypto, how he resurfaces old pitches when the time is right, and more.

Sports 85

Sports Analysis Pitching Technology 85

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. He discusses a number of important ethics issues including: How to deal with an ethical quandary: Career advancement or decency?

Ethics 78

Ethics Corporate Leadership Groups 78

Prohibition

JUNE 27, 2023

In recent years, TikTok has emerged as a powerful social media platform, capturing the attention and engagement of millions of users worldwide. Luxury brands , traditionally known for their exclusivity and high-end appeal, have been hesitant to embrace TikTok and its unvarnished content. However, as the platform continues to grow and its user base skews towards the younger generation, luxury brands are starting to recognise the potential of TikTok as a marketing tool to connect with their target

Brand 71

Brand Branding Marketing Fashion 71

PR 20/20

JUNE 27, 2023

Your members are constantly evolving, and with competition for attention at an all-time premium, your marketing efforts need to stand out. In today’s individualized world, a one-size-fits-all approach no longer suffices when it comes to marketing, and that’s where personalization comes into play. Below, we delve into the reasons why personalization is crucial for associations and explore several tools you can use now to drive member engagement, satisfaction, and loyalty.

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Tools Analytics Report Google 71

Mark My Words

JUNE 27, 2023

Daily Mail As news of ‘Bad Manners’ emerged, PR expert Mark Borkowski said their lack of success so far showed they were failing to produce shows that interest the public. He told MailOnline: ‘Studio execs are subject to constant pitches ideas that have to be good. It shows they might be too far away from their audience tastes. Worthy content has to be good it’s not about broadcasting to their bubble.

Pitching 60

Pitching Publicity 60

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

Maxim Behar

JUNE 27, 2023

Host: Dear NovaNews TV viewers it is my pleasure in the next few minutes to take you as Mr. Behar says, to paradise on earth with 25 interesting new recipes from Seychelles. Hello, what are you talking about in the book? Maxim: Hi. See how easy it is, a book, you put it in your pocket bring it home and you directly go to the Seychelles. This is my new book.

Hotels 52

Hotels Transportation Interviews Course 52

Burrelles Fresh Ideas

JUNE 27, 2023

 People have been claiming the press release is dead or dying for as long as I can remember. The reality is that it never died. Instead, it’s continuously evolving as we adapt to new online platforms, changes in the media landscape, and new technologies. Press releases, news releases, media advisories, media statements and the like are still important in 2023 for myriad reasons, which we’ll cover in this blog post.

Pitching 40

Pitching Writing Engineering Wikipedia 40