Customer Service Data Internal Product Launch 
5W PR
APRIL 9, 2024
Data breaches, security loopholes, and service breakdowns are just some crises that could send a tech firm into a frenzy. It should be tailored to the specific sector and company, addressing potential threats like data breaches, service interruptions, security glitches, or bad press.
Onclusive
JUNE 29, 2018
AirPR Co-founder Sharam Fouladgar-Mercer and Brain + Trust Partners CEO Scott Monty shared thoughts on what questions to ask during a PR crisis, who in your company do you need to get involved during a PR crisis, how to have the appropriate systems in place in advance, how to leverage data during a crisis, and what tools will help.
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Critical Mention
JULY 15, 2020
The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. Developing an Earned Media Suite.
Buzzstream
FEBRUARY 9, 2024
For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. If they bring in a new VP of Sales to focus on customer relationships, that is newsworthy.” We recommend using someone on the PR team, whether internal or with an external agency.
Sword and the Script
JUNE 3, 2020
That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)
ImPRessions - Crenshaw Communications
JULY 6, 2016
But today so-called “thought leadership” is also relevant to consumer product companies. The explosion of digital and social media has made every factor of corporate reputation―from customer service to CEO behavior―relevant to brand image, and therefore to PR. The lines between paid and earned media are blurring.
ImPRessions - Crenshaw Communications
OCTOBER 11, 2017
These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. Security policies and controls.
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