Remove Creativity Remove Download Remove Infographics Remove Storytelling
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4 Lessons Learned While Managing Creative Marketers

Beyond PR

Creative people are the heart and soul of marketing and communications. Having managed both creative and analytical people over the years has taught me a few things. Having managed both creative and analytical people over the years has taught me a few things. They have the ability to make raw and bland information interesting.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

Download the report! However, remember that AI should not replace human-written content and creativity. AI for ideas & inspiration Humans are creative and can think of many different ideas, and now AI dramatically increases the number and novelty of ideas. Instead, it should only be used to supplement.

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Content Marketing for Financial Institutions: 5 Examples of Content Done Well

Contently - Strategy

Believe it or not, financial content for a bank can be fertile ground for creativity. Each year, Deloitte surveys American families about the materials they find themselves buying for kids every time autumn rolls around, and they present their findings in a cool infographic. Let the funnel be your guide!

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” When you can, offer high resolution photos, videos or infographics. She holds a B.A.

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What Content Works Best for Each Level of the Marketing Sales Funnel?

Contently - Strategy

This space is typically reserved for blog posts, infographics, social posts, and e-books. Marketers typically think of the top of the funnel as the place where they get to be most creative. Here’s an example of what we use to position Docalytics , a feature that helps customers manage and analyze all of their downloadable assets.

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The changing face–and strategy–of today’s corporate online newsroom

Communications Conversations

They’re thinking about it as a key storytelling device. They include infographics. It lists a media contact and the ability to download other media assets. Sometimes, Starbucks is finding a way to get creative with more mundane and recurring corporate news: Such as when the CEO speaks at the annual shareholder meeting.

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6 Proven Techniques for Press Release Formatting

Beyond PR

The next time you’re sending a press release, look to these six formatting practices to improve your storytelling. Get creative with infographics, product demos, animation and other visuals to connect emotionally with readers. Varied Sentence/Paragraph Structure. Boilerplates.