Remove Consumer Remove Employee Remove Infographics Remove Local
article thumbnail

What is Technology PR?

5W PR

This is especially effective for consumer technology products. Internal Communications: Ensures effective communication within the company, keeping employees informed about company developments and fostering a positive internal culture. It’s important to have a plan in place before a crisis might arise.

article thumbnail

3 Challenges (and Solutions) Modern PR Pros Face

PRSay

CHALLENGE: Attracting media and consumer attention. Tell your story visually with images, videos, or infographics that attract and educate. We have dedicated teams nurturing relationships with audiences across the globe, building the local market relationships you need to build and maintain a presence away from your home office.

Local 80
article thumbnail

#18: The future of storytelling in healthcare communications

NewsWhip

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

article thumbnail

Shopper PR: Using Public Relations to Target Customers

5W PR

Here are just a few ways using PR attracts consumers. However, a news story, well-written white paper, or a relevant infographic will remain posted on credible sites and circulated for many years, each time driving shoppers back to your business. Most businesses think that marketing is the best way to target customers.

article thumbnail

Dealing with various stakeholders in the educational sector

Presspage

Some challenges PR professionals face in the education industry are: Competition is not only locally or nationally, but also internationally. Also guarding and enhancing the reputation is an important goals, as is maintaining relationships with employees, students, the academic community, alumni and donors. But who is your audience?

article thumbnail

30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations. As consumers get savvier about how their data is being collected and used, their demand will grow deeper for transparency and protection. 16: Ted Seward. 11) Privacy regs bring back the basics. Bob Geller | Fusion PR.

Marketing 101
article thumbnail

What’s the New “Norm” for B2B Marketing?

Shift Communications

every time we go by one in a local construction site. What each has in common: Public companies with investor relations needs; diverse number of locations; indirect channel sales structures for at least some of their core business; indirect end consumer impact. But more importantly my 3 year old son loves trucks and shouts “diggers!”

B2B 60