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Writing a White Paper Like a Pro: 9 Essential Steps for Success

Contently - Strategy

It’s not just about throwing punches — it’s about knowing the right time to jab with statistics, slip in case studies, and use compelling insights and analysis to deliver a decisive hook. It offered data and insights on how to attract talent, interview candidates, onboard employees, and keep staff happy for the long run.

Writing 119
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Libraries, Long-Term Value and the Influence of Creativity in Content Marketing [UML]

Sword and the Script

Other readers liked these related posts: 3 Cases Studies of Augmented Reality in B2B Marketing [UML]. 3) Rising influence of creative in content marketing. The UK team at LinkedIn took an underperforming ebook created by the US team, redesigned, polished it up with better creative and better title. Talk to Us !

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A Guide to Crafting the Perfect Content Format Mix for Audience Engagement

Contently - Strategy

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Infographics: Infographics distill complex information into visually engaging snapshots, enhancing user understanding.

B2C 52
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This Freelancer Onboarding Checklist Will Help Your Company

Contently - Strategy

A couple simply forward me press releases and offers for interviews, and I can choose whether to bite or not. In some cases, brands give full Slack privileges to freelancers. Sending a style guide to freelancers will give them answers to all the little creative questions that you already know in the back of your head.

Company 111
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Turning Prospects into Customers with a Robust Content Pipeline

Contently - Strategy

” Videos: “Introduction to Project Management for Creatives” Consideration: Exploring Solutions Now in the consideration phase, prospects actively research and weigh their options. Alex starts comparing project management tools, seeking features relevant to design agencies.

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How to Create Your Content Strategy From Scratch

Contently - Strategy

Interview your existing customers to find out more about their demographics, habits, and preferences. When you’re done compiling data, we recommend illustrating it with a grid that highlights your biggest creative opportunities. And don’t be afraid to weave together qualitative and quantitative data.

Strategy 112
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It’s Time to Get Real About Real-Time Marketing & PR

Journalistics

There was case study after case study about how powerful the consumer has become in the age of social media – and how ill-equipped most brands were to deal with issues in real-time. How ready are you to deal with a real-time marketing & PR event?