Remove Blogging Remove Crisis Communications Remove Demo Remove Technology
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Crisis Communications: 10 Steps for Building an Effective Plan

Onclusive

However, with careful planning and structure, you can put together an effective crisis communications plan that allows you to move quickly and avoid key pitfalls. Here are 10 steps for building an effective crisis communications plan: Watch & Listen to Trends. Identify Who is Responsible for Listening and When.

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Impact of Technology on PR

Critical Mention

The impact of technology on public relations is accelerating. As such, PR pros must determine how they can best leverage technology to stay current. In the end, technology is at the heart of most organizations. To maintain a competitive edge companies need to effectively use technology that makes sense for their specific needs.

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The Power of Content Marketing for Lead Generation

Critical Mention

And companies that blog have a whopping 434 percent more indexed pages than businesses without blogs, leading to better SEO. Your plan is vital as it touches upon multiple channels, including social listening , and incorporating crisis communications solutions should the need arise to mitigate a marketing or PR crisis.

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Will you be able to rely on your newsroom in a crisis?

Presspage

Newsrooms are one of the owned channels available to PR teams, giving them full control over the content and messaging, this makes them incredibly handy when it comes to executing your crisis plan. Crisis communication software Learn how the PressPage suite of PR tools can help you prepare and respond to any situation.

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Helping Your PR Team Succeed in 2024 with Burrelles

Burrelles Fresh Ideas

Search and Monitor Monitoring enables brands and PR agencies to track earned media wins, be aware of up-to-date industry insights, and even keep tabs on competitors from the news (print and online), blogs, social media, and broadcasts in near real-time. If one thing is certain, technology and the media will continue to change.

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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

Content Authenticity Statement: 90% of this blog article was generated by me, a human. Media relations (and media pitching) continue to play a critical part in executing a successful PR strategic plan — and traditional media still matters. Generative AI was used in the intro (83/866 words) and was fact-checked and human-edited.

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Crisis Comms, AI and Ethics: January Roundup

Burrelles Fresh Ideas

Our blog posts are human-written, and if we use any sort of AI-assisted writing tool, we will disclose it. CLICK HERE TO REQUEST A DEMO OR CONSULTATION The post Crisis Comms, AI and Ethics: January Roundup first appeared on Burrelles. When I am writing or editing others’ work, I personally use Grammarly Premium.

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