Shift Communications

FEBRUARY 3, 2016

In my last post , I shared three ways to bungle your product launch and touched briefly on preparing your executives for media interviews. First, why is media training so important? 1) They think an interview is just about answering questions. An interview is not about answering a reporter’s questions!

Interviews 60

Interviews Media Training Training Trends 60

PRSay

NOVEMBER 12, 2020

So I don’t have a spare 30-40 minutes during the day to sit down and do a meet-and-greet via Zoom. Remember that, although they might be busy, maintaining relationships can allow you to help them do their jobs while meeting your goals. And those used to be meetings that I was very open to,” he said.

Journalism 211

Journalism Report Interviews Meeting 211

PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. If you’re offering an interview, then be prepared to use whichever platform the journalist prefers. And always be ready with a backup plan if the technology fails.

Skype 206

Skype How To Crisis Pitching 206

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. We once worked with a tech company that experienced rapid growth and found itself scrambling when media came calling. How to know when to bring in the PR professionals.

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

MARCH 17, 2017

It’s not enough to research the agency you’re applying to – that’s your baseline. From the minute you polish your resume, through the interview process and on to the front lines of account work, PR is a business that demands accountability. Think you’re up to the challenge? Gain crack research skills.

Training 159

Training Pitching Writing Video 159

5W PR

JANUARY 31, 2024

Media Relations: Building and maintaining relationships with journalists, bloggers, and influencers is a cornerstone of Tech PR. PR specialists pitch stories, arrange interviews, and share press releases to secure positive media coverage for the company or its products. FAQ What is a Tech PR Agency?

Technology 78

Technology Product Launch Crisis Management Case Study 78

Communications Conversations

JANUARY 23, 2018

Want more: Read her recent PR Rock Star interview for ample reasons. In my interactions with Cydney over the years, I’ve always found her to be uber professional, smarter than hell and yet easy-going (she was a great “professor” at our recent sparked social media training!). Just one meeting.

Social Media 141

Social Media Media Marketing Leadership 141

Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick. Email or call discuss?

Interviews 28

Interviews SEO Banking Radio 28

Barokas

DECEMBER 5, 2019

Whether you are working with an agency, handling in-house or preparing to kick off the RFP process, make sure you ask these questions among your team to spur the development of a comprehensive and executable media relations program in the new year. If you have a CEO who can slam dunk every interview, good for you. Should you?

Strategy 78

Strategy Media Storytelling Pinterest 78

Barokas

JANUARY 9, 2019

Whether you are working with an agency, handling in-house or preparing to kick off the RFP process, there are a handful of key questions to ask in building your media and communications strategy for 2019. If you have a CEO who can slam dunk every interview, good for you. Are you leveraging the right spokespeople? Should you?

Strategy 60

Strategy Media Pinterest Storytelling 60

Polaris

APRIL 28, 2015

Your corporate communications department or PR agency emails you the first draft of a press release and asks, “What do you think?”. And that you want media, either legacy journalists or bloggers, to report on it. The press release, and how it is written, must help you meet this objective: earned media coverage.

How To 100

How To Marketing Writing Training 100

Communications Conversations

JULY 18, 2019

Although it was long overdue, the timing seemed right to interview this PR Rock Star. I think everyone has a skill that best suits them; for me that’s media relations. When I first started my business, the primary way to interact with clients was face-to-face meetings, so I found myself alone much less than I am today.

Local 94

Local Course Community Interviews 94

Communications Conversations

NOVEMBER 20, 2017

It’s an annual event held each January at a brewery in downtown Minneapolis, and it gives me a great chance to reconnect with old friends and meet new WSU alumni. Let’s meet Katlyn! This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.

Meeting 0

Meeting Social Media Employee Pinterest 0

Norton's Notes

OCTOBER 17, 2014

If you read my blog regularly you will know that I do like to share any blogger lists we have created in my PR Agency Prohibition , because they do take time to create, and I believe it helps other to save time to find the best writers. Bartsbook shelf is a fine book blog all the way from Bradford.

Blogging 77

Blogging YouTube Writing Fashion 77