MaccaPR

OCTOBER 2, 2017

When companies from 3M, Coca-Cola and Toro to General Mills, American Family Insurance, Hormel and Olive Garden restaurants wanted help connecting with Hispanic consumers, they’ve called upon a friend of our agency’s – multicultural marketer Rico Vallejos of the marketing consultancy RicoLatino. Many of us are bilingual.

Insurance 74

Insurance Insurance Interviews Marketing 74

Scott Public Relations

MARCH 4, 2020

The result is that health outcomes for large parts of the population are getting worse because they cannot afford the basic health services they need to be healthy, as they struggle to pay for medicine, surgeries, and insurance. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 69

Healthcare Insurance Insurance Policies 69

Mindful Marketing

JUNE 15, 2015

Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group, in 1995 after a five-year stint at Y&R. The agency specializes in B2B financial services industries. Drew also owns and runs Agency Management Institute (AMI), which offers agency management training and consulting.

Interviews 50

Interviews Marketing Financial Insurance 50

Scott Public Relations

SEPTEMBER 3, 2020

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Insurance 52

Insurance Insurance Healthcare Government 52

Scott Public Relations

APRIL 2, 2020

Have they thought about getting health care insurance once they are no longer your dependents? If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Do they know how much it costs? Thanks for reading.

Insurance 71

Insurance Insurance Healthcare Technology 71

Scott Public Relations

MARCH 4, 2020

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Scott Public Relations

DECEMBER 19, 2019

The result is that health outcomes for large parts of the population are getting worse because they cannot afford the basic health services they need to be healthy, as they struggle to pay for medicine, surgeries, and insurance. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 52

Healthcare Insurance Insurance Policies 52

Sword and the Script

NOVEMBER 14, 2017

Marketing has made so many small incremental changes over time – think social, digital and content – that we’ve forgotten to pause and examine the effects. Marketing has evolved substantially – as anyone that works in marketing will attest. Marketing has evolved substantially – as anyone that works in marketing will attest.

Marketing 66

Marketing Content Marketing Insurance Insurance 66

Scott Public Relations

DECEMBER 19, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Scott Public Relations

JUNE 26, 2020

We have such bodies for many industries – the FDA, the Environmental Protection Agency, and the FAA, to name a few. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Scott Public Relations

NOVEMBER 16, 2018

27% of respondents from governmental organizations reported they had been affected by fake news multiple times, while only 10% from private consultancies and agencies said the same. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. The post How Important is Fake News?

Insurance 45

Insurance Insurance Healthcare Pinterest 45

Scott Public Relations

JANUARY 24, 2019

An entirely separate blog could be written about successful social media habits, but for these purposes it’s important to acknowledge the value of social shares for measuring public relations success. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Publicity 45

Publicity Insurance Insurance Healthcare 45

Scott Public Relations

DECEMBER 13, 2018

Digital marketing is an ever-changing zone, and that means different formats perform better on different platforms—on Facebook,for example, videos perform the best. Textual material such as blogs, quick posts, and press releases work well for timely purposes, while the production effort required nudges video towards the relevant category.

Healthcare 40

Healthcare Insurance Insurance How To 40

Scott Public Relations

AUGUST 20, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

Scott Public Relations

MAY 13, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Insurance 55

Insurance Insurance Healthcare Publicity 55

Scott Public Relations

JULY 12, 2019

These challenges from “ 3 approaches to revamping your content strategy ” can help set new expectations and reset your approach to content marketing. Fold animations, gifs, audio, and video into your content and marketing strategies, and use the Internet to see how others might be doing the same. Like what you’ve read?

Insurance 40

Insurance Insurance Healthcare Pinterest 40

Scott Public Relations

JULY 19, 2019

Marketing and PR are flooded with more numbers than ever before, but not all metrics are equal. Customers possess sharper awareness than some marketers may realize. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. They can notice when they are getting targeted advertising.

Insurance 40

Insurance Insurance Healthcare Pinterest 40

Scott Public Relations

FEBRUARY 1, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Insurance 49

Insurance Insurance Healthcare Communications 49

Shift Communications

NOVEMBER 10, 2016

Changing healthcare economies – value-based care, market consolidation, major players entering/exiting state insurance exchanges, etc. – are simultaneously transforming the industry, creating a prime market for innovation. So where do you start? Balance Strong Foundations with Flexibility. are locked and loaded. Account Manager.

Healthcare 144

Healthcare How To Analytics Mobile 144

Scott Public Relations

OCTOBER 13, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Insurance 45

Insurance Insurance Healthcare Pinterest 45

Scott Public Relations

JULY 14, 2020

For more information on who to deal with “Fake news” and tools to track and defuse it, please see this wonderful blog on the PRBI (Public Relations Boutiques International) site. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. We need a new playbook.

Healthcare 52

Healthcare Insurance Insurance Policies 52

Cision

JUNE 2, 2016

I am thrilled to be part of a team of such talented people and part of a thriving agency that is in growth mode. My position is new to the agency and not only bolsters the strength of our team – it is evidence of Kimball’s commitment to excellent service to our existing clients and our desire to grow. How can they overcome them?

Insurance 120

Insurance Insurance Writing Sports 120

Waxing UnLyrical

NOVEMBER 30, 2012

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

Social Media 111

Social Media Communications Healthcare Insurance 111

Scott Public Relations

JULY 12, 2019

These challenges from “ 3 approaches to revamping your content strategy ” can help set new expectations and reset your approach to content marketing. Fold animations, gifs, audio, and video into your content and marketing strategies, and use the Internet to see how others might be doing the same. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

JULY 19, 2019

Marketing and PR are flooded with more numbers than ever before, but not all metrics are equal. Customers possess sharper awareness than some marketers may realize. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

PR 20/20

JUNE 26, 2018

At a marketing agency, no day is like the day before. Welcome to agency life. At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. So how do marketers learn the ins and outs of multiple industries?

Industry 58

Industry Insurance Insurance Resources 58

Buzzstream

MARCH 13, 2024

But the simplest explanation I’ve ever given is that digital PR is a marketing tactic used to earn high authority links from publications that drive rankings and site traffic. Digital PR vs. Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web.

Digital PR 71

Digital PR Construction Case Study SEO 71

Scott Public Relations

FEBRUARY 14, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Read about the school here.

Insurance 45

Insurance Insurance Healthcare Pinterest 45

Scott Public Relations

AUGUST 27, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Insurance 45

Insurance Insurance Healthcare Communications 45

Scott Public Relations

AUGUST 16, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Energy 40

Scott Public Relations

NOVEMBER 30, 2018

Social media has become an incredibly effective tool in a brand marketer’s toolbox. Here are several common mistakes in managing a social media marketing strategy and what you should do instead that Danielle Winski describes in her article “ 11 social media mistakes brand managers should avoid.”.

Social Media 40

Social Media Insurance Insurance Healthcare 40

Scott Public Relations

MAY 13, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Absolutely.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

AUGUST 20, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

SEPTEMBER 26, 2018

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40