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The State Of Journalism, How It Might Evolve, And How PR Can Help

Mindful Marketing

By Seedepth The media industry and journalism are experiencing significant change. This dynamic creates new and complicated challenges for journalists and PR pros, who may end up relying on each other now more than ever to save journalism. Newspapers like the Washington Post are even beginning to hire staff again.

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Behind the Headlines With Sharon Ward Keeble

Cision

How did you get your start in journalism? I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. How did you get to this stage in your career? I think so.

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Brand journalism case study: How the University of St. Thomas covered the largest Division III Football Game in U.S. History

Communications Conversations

I was managing our social media channels, while Jordan was writing the story you mentioned. We were right there hanging with the media reporters from the big newspapers and publications in the Twin Cities. “ We started using it at the 2016 press conference at Target Field –and, it really took off. In fact, we had 2.9

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House of Style: Q-and-A With AP Stylebook Editor Paula Froke

PRSay

Froke, who is based in Philadelphia, has been the Stylebook’s lead editor since 2016 and a member of the Stylebook team since 2013; she has worked for The Associated Press in various editorial roles since 1984. Writing in AP style means they’re speaking the language of the people they are pitching. You may get a reward in return.

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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. How long have you been in journalism and how did you get started? By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper.

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Targeting for Investor Relations: How Distributing News to the Right Audience Can Help Your Company’s Share Price

Cision

According to our 2016 Shareholder Confidence 365 Study , more than 60 percent of institutional investors claim they receive emails directly from companies they already are interested in, but another 30 percent receive their news primarily from news portals, including Bloomberg and Morningstar. So what do journalists have to do with that?

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The Death of the Press Release.

Maxim Behar

Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. Whether you are the end reader or reporting major news for tomorrow’s newspaper doesn’t matter. My advice: if you know how to write it, tweet it.