Remove 2013 Remove Crisis Remove Internal Remove Measurement
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Metrics in Crisis Comms, Marketing and Social Media [UML]

Sword and the Script

The way I see it there are two key challenges with measurement in marketing – and both are human. The second problem is that the things marketing wants to definitively measure tend to be asymmetric and intangible. As units of measure, metrics are intended to be indications – stepping stones of some larger direction.

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Critical Mention Names Vishal Padhye Chief Technology Officer

Critical Mention

Padhye joined Critical Mention in 2013 as Senior Network/Systems Engineer. The product roadmap includes major additions to the platform’s analytics capabilities, additional content sets and expansion of international coverage. . About Critical Mention.

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Can we press release that? 15 stories about the public relations industry (you won’t believe #10)

Stephen Waddington

Practice includes research, planning, content, and measurement, in addition to media channels. But as we’ve seen during the COVID-19 pandemic, professional communications can help support crisis, innovation, change, productivity, and life itself. Even during a crisis response work needs to be planned and scheduled.

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Meet the Media: Audrey LaForest, Washington, D.C. Reporter for Automotive News

Bianchi Biz Blog

Biden’s Build Back Better Act included several measures to support EVs — including a controversial expansion of the EV tax credit — but the package, as is, remains stalled in the Senate. From that point on, the AN editorial team was flung into full-blown crisis reporting mode, often covering breaking news at all hours of the day.

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The Top PR Threats To Your Company’s Reputation

ImPRessions - Crenshaw Communications

A sudden crisis can be an externally driven event that is entirely unpredictable, like the death of a chief executive or an accident by a business partner. Or a crisis can strike closer to home; it can be a rogue employee action or supplier lapse in a single region that affects an entire brand, like the Chipotle E.

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Meet the Media: Audrey LaForest, Automotive News

Landis PR

Biden’s Build Back Better Act included several measures to support EVs — including a controversial expansion of the EV tax credit — but the package, as is, remains stalled in the Senate. From that point on, the AN editorial team was flung into full-blown crisis reporting mode, often covering breaking news at all hours of the day.

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Maxim Behar in the business podcast "What Money Can Do"

Maxim Behar

They don't remember hyperinflation, they don't remember the hard winters, they don't even remember the crisis of 2008-2009. Host : You mean the main inflation measure for this generation is their family? Host: Now let's talk about 2013, generally one of the good years that the world was in. In general, after the 2008 crisis.